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Places

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Insights

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GeoPersona

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Location SDK

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Welcome!

Welcome to the Echo Analytics documentation site. Here, you will find details on the functioning of our products.

Jump to...

Explore the data schemas for...

⛳ Places

🚶 Insights

👥 GeoPersona

📍Location SDK

Places - detailed POI info

Insights - mobility patterns

GeoPersona - definitions of each data column

Places: Product Description

At Echo Analytics, we specialize in curating the most precise and reliable point of interest (POI) datasets on a global scale, empowering our clients with invaluable location intelligence.

Serving as the reference for the physical world, our Places data presents an up-to-date repository of precise POI locations, enriched with comprehensive details such as:

  • Brands

  • Parent organization

  • Normalized addresses

  • Industries

Our dedication to transparency and data integrity is reflected in our robust metrics, which are readily available for evaluation.

In a world experiencing exponential growth in location data, the challenge lies in seamlessly integrating and managing diverse datasets to extract meaningful insights. We rely on our unified data schema and in-house methodology to take on this challenge and ensure high data quality and consistency.

With our solutions, location intelligence becomes accessible across all data silos, bridging any existing gaps.

KPIs

For companies involved in multi-sourcing POIs from across the globe, like us, transparency in quality KPIs is paramount. Our data is sourced from diverse suppliers, and each country presents a different challenge. This diversity makes transparency not just a choice but a necessity, as it contributes to making informed decisions.

It allows us to assess our data and help our customers determine its suitability for their specific needs. To benchmark our data, we provide the KPI of our POI but also of key attributes and set quality thresholds for each country.

Trust and confidence in our data can be achieved by leveraging the country's confidence score, a tool that offers in-depth insights into the reliability and quality of the data we provide. This score is computed based on the three quality pillars of volume, accuracy, and completeness.

Volume Grade

What is it?
The volume grade serves as a KPI crafted to enable us to compare our offerings across various countries. The key elements we consider when calculating our volume score include the quantity of POIs, brands, and branded POIs.

We assess the strength of our offering in terms of the sheer volume of valuable data we provide. This, in turn, allows us to confidently serve the needs of our clients across various industries and markets.

Accuracy Grade

What is it?

Our accuracy grade is tailored to assess the coverage of brands in a country, to be within our acceptable range. For each well-known brand within a country, we compute the coverage by comparing the actual number of POIs available within our dataset to the expected number of POIs that were benchmarked through conducting market research.

Completeness Grade

What is it?

The completeness grade evaluates how well the essential attributes that help identify and define a POI are covered.

We defined our core attributes to be the website, opening hours, phone number, postal code, and administrative boundary.

  • Number of POI per country

  • Number of countries: 211

  • Completeness of website: 47%

  • Shapes coverage: 80%

  • Opening hours: 60%

  • Addresses: 100%

Country Coverage

At Echo, our commitment to providing the most accurate and comprehensive POIs begins with a rigorous selection process. We understand the critical importance of data quality and precision, and we've developed a systematic approach to ensure that our POI products meet and exceed customer expectations.

Many countries have met our offering standards, including the number of POIs, data quality, and the number of brands.

Below is a sample of the countries we currently offer, but please inquire directly if you have additional coverage questions.

Country Code
Country
POI Count

Country Confidence

At Echo Analytics, we recognize the importance of trust in our data as a fundamental element in effectively expressing our uniqueness. Our focus extends beyond mere quantity; we place a significant emphasis on ensuring quality.

Our methodology for establishing the confidence score revolves around four core pillars: volume, brand accuracy, completeness and freshness. These standard pillars can be used on a country, industry, or POI Level. However, the scope of the V1 of the Confidence Score is limited to a country level.

GeoPersona: Product Description

GeoPersona is a cutting-edge solution analytical framework designed to decode complex visitation patterns and geospatial behaviors, transforming raw mobility data into actionable insights.

By leveraging advanced data processing techniques and geospatial analytics, GeoPersona provides businesses with a deep understanding of consumer movements and preferences, enhancing decision-making for marketing strategies, site selection, and customer experience optimization.

Brazil

8,299,221

IN

India

5,123,226

DE

Germany

4,384,555

MX

Mexico

3,897,393

FR

France

3,789,129

IT

Italy

3,425,677

GB

United Kingdom

3,376,990

ES

Spain

2,556,516

PL

Poland

1,878,732

CA

Canada

1,729,813

AU

Australia

1,612,083

AR

Argentina

1,279,325

NL

Netherlands

1,269,842

CO

Colombia

1,257,582

ZA

South Africa

913,238

RU

Russia

986,545

VN

Vietnam

854,735

BE

Belgium

719,736

UA

Ukraine

714,383

JP

Japan

689,268

CH

Switzerland

658,032

PT

Portugal

646,988

SE

Sweden

596,148

PH

Philippines

576,086

CZ

Czech Republic

536,874

RO

Romania

523,722

TW

Taiwan

472,005

AT

Austria

469,378

CL

Chile

420,638

TR

Turkey

407,658

GR

Greece

376,318

TH

Thailand

363,987

HU

Hungary

351,418

MY

Malaysia

345,134

CN

China

342,713

DK

Denmark

318,285

FI

Finland

302,246

NO

Norway

287,963

PK

Pakistan

259,692

SK

Slovakia

235,880

NZ

New Zealand

229,813

Our Data Quality Evaluation

Evaluating at the Country Level

To ensure that our POI data is of the highest quality, we start by evaluating each country individually. This meticulous assessment involves several key criteria:

  • Market Research: We conduct extensive market research to benchmark the brand and industry coverage within a specific country. This involves identifying the presence of well-known brands and assessing industry prominence.

  • Number of POIs: We assess our total number of POIs within a country. This includes a thorough examination of data distribution across different industries and categories.

For example, we monitor our brand data quality for every country:

country_code
brand
coverage_status
market_research_value
POI Count
Coverage %

US

SUBWAY

in coverage

21 148

21 226

100%

US

Assigning Quality Grades:

Once we've gathered this valuable information, we use it to assign a quality grade to the country in question. This grade is determined by our internal quality thresholds, which are carefully designed to meet the highest industry standards.

Country Offering:

A country enters our “offering” list when it successfully meets our established quality thresholds, which are stringent quality standards, guaranteeing that you will receive accurate, up-to-date, and comprehensive POI data.

Why Our Approach Matters:

Our meticulous approach to selecting our POI products by country is crucial for several reasons:

  • Accuracy: By evaluating data quality at the country level, we ensure that the POI information you receive is highly accurate and reliable.

  • Relevance: Our market research helps us understand the local business landscape, ensuring that our data covers the most pertinent and sought-after information.

  • Comprehensiveness: Our assessment of the number and distribution of POI ensures that you have access to a comprehensive dataset, empowering you with valuable insights.

At Echo, we take pride in our commitment to data quality and our dedication to providing you with the best POI products available. Our systematic selection process is just one example of how we prioritize precision and accuracy in everything we do.

US

United States

19,264,356

BR

Brand Matching

We have recently made updates with brand matching and the integration of machine learning. These enhancements significantly improve the precision and efficiency of our data offerings, ensuring we deliver higher-quality results to our customers.

Key Improvements and Performance Gains

  • ML-Driven Matching: We've adopted an ML-based approach, allowing for more precise and flexible brand matching. This new system learns and iterates over time, providing better accuracy.

  • Brand Matching Confidence Score: We are now calculating a Brand Matching Confidence Score to provide insight into the confidence level of each branded POI, helping teams better assess data reliability.

Performances: We’ve seen a 27% improvement in precision. This leap is a game-changer for the accuracy of our data.

  • Reduced False Positives: We've significantly reduced the number of false positives (incorrectly branded POIs), a major issue for geolocation data providers, further improving overall data quality.

  • Configurable Thresholds: We’ve introduced configurable thresholds that allow us to fine-tune data quality controls, ensuring that we maintain the highest standards across different datasets.

  • Impact Across Industries

    • Industry-Specific Lists: Precision has improved across all countries and all industries.

    • Overall Impact on Branded POIs: While we have a slightly lower total number of branded POIs than before (since we reduced the number of false positives), the precision is much higher, leading to better data quality.

    Why This is a Positive Change

    • This improvement means we have greater confidence in the accuracy of the brands we deliver, offering our customers higher-quality data.

    Validation Efforts

    • To ensure quality, we’ve manually checked and annotated thousands of POIs, confirming the reliability of our results.

    STARBUCKS

    in coverage

    15 444

    15 540

    101%

    US

    MCDONALD'S

    in coverage

    13 438

    13 404

    100%

    US

    DUNKIN'

    in coverage

    9 260

    8 968

    97%

    US

    TACO BELL

    in coverage

    7 823

    7 925

    101%

    US

    PIZZA HUT

    in coverage

    6 600

    6 720

    102%

    Country Coverage

    Our coverage currently extends to:

    • Canada

    • France

    • Germany

    • Great Britain

    • Italy

    • Spain

    • United States

    However, the availability of our Insights data is not limited to these countries, and as we grow our coverage, we will be opening new countries that meet our high-quality requirements. Reach out to Echo directly for more information.

    Please note that to be included in our offering, a country must meet our stringent criteria of data quality and coverage.

    Brands by Country

    We provide brands by country, with over 750 total brands across six geographies, allowing you to uncover brand affinities across audiences and markets.

    The list is always being improved upon and brands are always being added.

    Data Ingestion Workflow

    Enhanced Data Ingestion and Transformation Workflow

    Our advanced data ingestion and transformation workflow stands out from standard processes by incorporating machine learning (ML) for deduplication and detailed transformation steps to ensure the highest data quality. Here's a simplified description of the workflow:

    1. Ingestion:

      • Sources: Data is initially ingested from our different sources, including open source and external providers.

    2. Loading:

      • After ingestion, the data is loaded to be used in the next (and most complex) step.

    3. Transformation:

      • The loaded data undergoes several meticulous transformation steps to standardize, match, and enhance it:

        1. Deduplication by Pair: Every data source is deduplicated with a paired source using machine learning (ML) techniques. The order of pairing has been thoughtfully evaluated and tested, demonstrating our expertise in this area. This step identifies and removes duplicates.

    4. Analytics:

      • The final stage involves in-depth analytics on the processed data:

        • : Calculates confidence scores for each country to assess data quality based on our internal methodology.

        • Place Analytics: Performs detailed analytics specific to POIs for actionable insights.

    Key Differentiators

    • Machine Learning Deduplication: Unlike standard workflows, our deduplication process leverages machine learning to accurately identify and remove duplicates. This significantly improves data reliability and allows us to iterate and improve through continuous model training.

    • Detailed Transformation Steps: We implement comprehensive transformation steps, including brand, category, and shape matching, to ensure the highest level of data precision and consistency.

    • Multi-Source Integration: Our workflow seamlessly integrates data from multiple sources, ensuring a comprehensive and unified dataset.

    This enhanced workflow ensures that data from multiple sources is ingested, deduplicated, standardized, matched, and formatted before being thoroughly analyzed and published, ultimately offering superior data quality and reliability.

    Data Schema

    Name
    Definition
    Format

    Methodology

    GeoPersona employs a rigorous methodology to transform anonymized mobility data into actionable business insights, focusing on consumer behavior relative to points of interest (POIs). The process includes:

    1. Data Aggregation

    This stage involves gathering high-quality, anonymized location data from a wide range of mobile devices, ensuring diverse coverage that spans various demographics and geographies.

    Location SDK: Product Description

    In December 2023, Echo Analytics location SDK company Roam.ai.

    For the moment, please refer to our for additional information about our Location SDK offering.

    2. Signal Processing

    Through advanced algorithms, this phase filters out noise from the raw data, honing in on signals that accurately depict intentional visitation patterns to POIs.

    3. Visitation Mapping

    Machine learning models are utilized to attribute visitation signals to specific POIs, carefully distinguishing between meaningful visits and incidental pass-by traffic.

    4. Behavioral Analysis

    Analysis at this stage focuses on uncovering patterns based on the frequency of visits. This approach underpins the segmentation process, identifying unique behavioral trends.

    5. Geoprofile Construction

    Drawing from the behavioral analysis, geoprofiles are crafted to encapsulate the frequency and nature of interactions with POIs. These profiles provide insights into consumer habits, preferences, and inferred lifestyle segments, serving as a basis for segmentation.

    6. Insight Application

    The actionable insights derived from the segments are then leveraged to inform various strategic initiatives. This could range from targeted marketing campaigns to optimizing store placements, all designed to resonate with the distinct behaviors identified through the analysis.

    This methodology offers a structured approach to understanding consumer visitation behaviors, focusing on the critical elements of frequency and visitor authenticity. By eschewing temporal details for a concentration on visit patterns, GeoPersona provides businesses with the nuanced insights needed to tailor their strategies effectively to consumer behaviors and preferences.

    Assign Place ID: Assigns unique IDs to each place (POI) for consistent identification of our Places. This step ensures the uniqueness of our POIs.
  • Brand Matching: Matches POIs with corresponding brands to ensure brand consistency. This step combines our internal knowledge (collected in our Master Data Management system) with ML methodologies to assign a brand to a POI.

  • Category Matching: Associates POIs with appropriate categories for better classification. The categories are classified according to our internal (Echo category) or NAICS (industry standard).

  • Shape Matching: Combines our Shapes and POI data based on our internal methodology to ensure geographical accuracy.

  • Format Standardization: Standardizes the data format for uniformity.

  • Cleaning: Removes irrelevant information from POIs to maintain privacy and consistency.

  • Publish: Finalizes and publishes the transformed data, ready for use by our customers and for further analysis.

  • Industry Standard Compliance: Incorporates industry standards such as NAICS for categorization, ensuring our data is relevant and comparable across various industries.
  • High-Quality Analytics: Post-transformation, our data undergoes advanced analytics to provide valuable insights, improving decision-making processes.

  • Country Confidence Score
    acquired
    external documentation

    Methodology

    Echo’s Insights transforms raw mobility signals into clean, structured, and privacy-compliant datasets for commercial analysis. Every metric, from visits to cross-brand interactions is accurate.

    1. Data sourcing and signal validation

    Our datasets originate from anonymized mobile location signals collected through third-party SDKs. These signals are filtered using multiple quality controls:

    • Spatial accuracy thresholds to exclude low-precision pings

    • Temporal validation to ensure consistent dwell and movement sequences

    • Device behavior modeling to detect real-world activity versus noise or spoofed signals

    All signals are fully GDPR and CCPA compliant, and no personally identifiable information (PII) is ever included.

    2. Visit attribution

    Echo identifies real-world visits using a combination of location signals and POI geometries. Visit detection requires:

    • Minimum dwell thresholds within a POI polygon

    • Temporal continuity (e.g., repeated pings over a sustained time)

    • Spatial alignment with POI centroids and boundaries

    Echo strives to remove any false positives, such as passerbys with low dwell times or inaccurate lat-longs.

    3. Visit metrics and time series normalization

    The Visits dataset captures the number of unique visit events per POI, per day. All visit counts are normalized across the platform to allow for relative comparisons across time and geography. Normalization includes:

    • Sample bias correction using panel calibration models

    • Device penetration rate estimation per country or region

    • Rolling average smoothing for trend analysis

    Echo does not recommend using raw visit counts for absolute foot traffic volumes. Instead, our strength lies in directional, comparative, and time-normalized trends.

    4. Dwell time modeling

    Dwell Time measures how long visitors remain at a location. We compute:

    • Median and average dwell duration

    • Distribution across dwell time buckets (e.g., 5–10 mins, 30–60 mins, etc.)

    • Visit segmentation by duration bands to support use cases like engagement analysis or queue detection

    Dwell is calculated using high-frequency ping sessions within POI boundaries, validated across multiple days.

    5. Catchment area

    Catchment Areas define the home and work origins of visitors to a POI. Echo uses long-term signal clustering to determine:

    • Inferred home locations (based on night-time behavior)

    • Inferred work locations (based on weekday daytime patterns)

    We aggregate and spatialize these locations using privacy-preserving H3 grids (Level 8), then generate trade area polygons reflecting the actual geographic pull of each POI.

    6. Cross-visitation analysis

    Cross Visits measure the overlap between visitor sets for any two POIs, brands, or categories. Metrics include:

    • Shared visitor index: The percentage of visitors who go to both entities

    • Exclusive visitation rates: Measuring loyalty and brand differentiation

    • Category-level affinities: To detect latent brand connections

    Cross-visitation is computed using de-duplicated, device-level visit logs and supports filters by time range, location, or visit frequency.

    7. Heatmap generation

    Visits Heatmaps spatially aggregate visit density into H3 Level 9 hexes. These are normalized by:

    • Device sampling rates

    • Total population baselines

    • Urban vs. rural weighting

    Heatmaps help analysts understand neighborhood-level mobility patterns, detect points of interest without needing individual POIs, and support area-based demand modeling.

    8. Data refresh

    • Visits and Dwell Time: Updated weekly

    • Catchment and Cross-visits: Refreshed monthly or quarterly, depending on country

    • Heatmaps: Recalculated monthly, with 3-month rolling averages available

    All datasets are timestamped, versioned, and traceable to their processing pipeline version.

    9. Privacy and compliance

    Echo Analytics uses only privacy-compliant data sources. All datasets are anonymized, aggregated, and subjected to minimum threshold filters to ensure no individual behavior is ever exposed.

    Country Coverage

    GeoPersona is currently available in the following countries:

    • United States

    • Canada

    • France

    • Germany

    • Italy

    • Spain

    • United Kingdom

    tier1_category

    Echo Analytics has its own taxonomy, which indicates which industry the POI falls under. Tier 1 indicates the least granular category, E.g Retail

    string

    tier2_category

    Echo Analytics has its own taxonomy, which indicates which business the POI operates in. Tier 2 indicates the most granular category level, E.g. Clothing Stores

    string

    tier1_naics_code

    The code that belongs to the highest level tier of the North American Industry Classification System

    integer

    tier1_naics_category

    The category that belongs to the highest level tier of the North American Industry Classification System

    string

    tier2_naics_code

    The code that belongs to the second highest level tier of the North American Industry Classification System

    integer

    tier2_naics_category

    The category that belongs to the second highest level tier of the North American Industry Classification System

    string

    tier3_naics_code

    The code that belongs to the third highest level tier of the North American Industry Classification System

    integer

    tier3_naics_category

    The category that belongs to the third highest level tier of the North American Industry Classification System

    string

    tier4_naics_code

    The code belongs to the second to last level tier of the North American Industry Classification System

    integer

    tier4_naics_category

    The category that belongs to the second to last level tier of the North American Industry Classification System

    string

    tier5_naics_code

    The code that belongs to the lowest level tier of the North American Industry Classification System

    integer

    tier5_naics_category

    The category that belongs to the lowest level tier of the North American Industry Classification System

    string

    business_status

    This indicates whether the POI is operational, temporarily closed, or permanently closed

    string

    full_address

    Full address of the POI, it contains all available information about the address. (street name, street number, admin boundaries, zip code, etc.)

    string

    street_address

    Street number, street name

    string

    zip_code

    Zip code

    string

    admin_boundary_1

    State, region

    string

    admin_boundary_2

    Municipality, Suburb, County

    string

    admin_boundary_3

    City, village, town

    string

    admin_boundary_4

    Smaller municipalities, Communes

    string

    admin_boundary_5

    Neighborhoods, Wards, Sub-municipal boundaries

    string

    admin_boundary_6

    Fine sub-divisions: Postal sectors, Census tracts

    string

    country_code

    The country where the POI is located in a 2-letter ISO code format

    string

    latitude

    The standard latitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    longitude

    The standard longitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    geo_h3_id_level_10

    A unique identifier for each H3 area (H3 = Uber's Hexagonal Hierarchical Spatial Index, a grid system with different granularity levels). At Echo, we use Level 10, which has an area of approximately 15 meters

    string

    parent_organization

    A legal entity that runs the stated brand/franchise. This is the indicator of the business group that the company is listed under, Eg: Esso is owned by the Parent Organization Exxon Mobil Corporation

    string

    stock_ticker

    The stock ticker symbol is a unique series of letters associated with publicly listed parent organisations E.g. McDonald's = MCD

    string

    opening_hours

    Indicates the operating hours of the POI business (if applicable). Operating hours formatting can vary for each POI. E.g. (Mo-Fr 09:00-19:30; Sa 10:00-17:00)

    string

    phone_number

    The phone number of the POI business (if applicable). E.g. +33673647563

    string

    website

    URL of the official website tied to the POI business. Can sometimes be just the domain name of the company itself, can be a Facebook page associated to the business, or can be a detailed URL of the specific store of that chain

    string

    echo_poi_id

    A POI's unique and consistent Identification code created by Echo Analytics

    string

    poi_name

    Specific name of the physical place of interest

    string

    brand

    A label indicating which chain/franchise the entity is operated by, if any. At Echo, an entity is only considered a brand if it has more than 3 physical locations and has a proprietary website

    string

    Insights: Product Description

    At Echo, we've adeptly leveraged the expansive scope of human mobility attributes to empower your analyses and provide invaluable insights into the world around you. Additionally, we offer aggregated historical data for certain countries, thereby significantly enhancing the depth and richness of your analytical insights.

    Uncover the hidden secrets of human movement with our groundbreaking product, Insights (previously known as Activity). Moving forward, Echo's Insights products will be divided into sub-products based on their use case and the specific attributes central to those sub-products.

    Revealing the World Through Mobility Attributes:

    Insights is a robust dataset combined with our proprietary cleaning and normalization methodology, to ensure precision and depth in your analyses.

    Let's explore the wealth of sub-products available:

    1. Visits

    This sub-product measures foot traffic to a POI over a given time period. Each record links visits to a specific POI, enabling temporal analysis of customer activity.

    1. Visits Heatmap

    This sub-product provides a spatial view of mobility patterns by aggregating visits into hexagonal cells (H3 Level 9). Normalized counts allow comparisons across geographies, revealing the density of visits at the neighborhood scale.

    1. Catchment Area

    This product defines the geographic footprint of a POI by showing where its visitors live and work. The dataset highlights the distribution of home and work locations and builds polygons that represent a POI’s effective trade area.

    1. Dwell Time

    Captures how long visitors stay at a POI. The dataset includes average dwell duration and statistical distributions across time buckets, with flexibility to analyze at the POI or brand level.

    1. Cross Visits

    Analyzes visitor overlap between brands, POIs, or categories. It quantifies both shared visitors and exclusive visitors, helping assess loyalty, competition, and brand affinity.

    Working with Admin Boundaries and Uber H3 Geospatial Grid:

    Our data isn't just insightful; it's structured for seamless integration. We work with admin boundaries and H3 grids, simplifying the process of incorporating our data into your existing systems and analyses.

    Discover Deeper Insights with Historical Insights:

    Echo is not just a data provider; with Insights, we provide a powerful tool for understanding human behavior and movement patterns. Whether you're a business optimizing location strategy, a city planner enhancing urban mobility, or a researcher unveiling behavioral trends, Insights has you covered.

    Insights is your gateway to a world of historical human mobility data. Join the future of data-driven decision-making today and dive into the depths of human behavior and movement.

    KPIs

    Our normalization validation exercises encompass several tests, each with a specific focus on the fidelity of our footfall data for ranking and time series analysis. By applying these tests, we aim to affirm that our normalization method not only provides a static snapshot of location footfall but is also capable of tracking and representing the dynamic nature of footfall activity over time. This temporal analysis is key for applications that require understanding and predicting patterns of movement and occupancy in specific areas.

    1. UK museum ranking by visit volume (monthly average)

    The first test examines whether our normalized data can accurately reproduce the actual rankings of UK museums based on their visitation volumes, averaged monthly. This test is crucial to ensure that our normalization process can reliably reflect the relative popularity of locations based on visitor activity.

    Ranking correlation score of 0.9 (Spearman’s rank coefficient)

    Museum
    Ranking by Ground Truth
    Ranking by Normalized Counts

    2. Month-to-month visit matching of each UK museum

    In the second test, we perform a detailed month-to-month visit comparison for each UK museum. This step is intended to verify that our normalization is consistent over different time periods and that it accurately reflects the actual visits, ensuring that the process is robust across time without introducing temporal distortions.

    3. Week-by-week Liverpool BID area football count

    The third test is focused on the Liverpool Business Improvement District (BID), where we analyze the weekly footfall counts to evaluate the performance of our normalization in time series analysis. This allows us to assess whether our normalized counts can maintain temporal integrity and accurately reflect footfall trends over time within the same location. It tests the ability of the normalization process to capture and represent the nuanced changes in visitor patterns that occur from week to week.

    Methodology

    How do we compute each of these pillars?

    Volume Grade

    6

    IMPERIAL WAR MUSEUM LONDON

    5

    4

    NATIONAL RAILWAY MUSEUM

    6

    7

    HORNIMAN MUSEUM

    7

    11

    WALLACE COLLECTION

    8

    9

    ROYAL ARMOURIES LEEDS

    9

    8

    IMPERIAL WAR MUSEUM NORTH

    10

    10

    NATURAL HISTORY MUSEUM SOUTH KENSINGTON

    1

    1

    VICTORIA AND ALBERT MUSEUM

    2

    2

    ROYAL MUSEUMS GREENWICH

    3

    3

    TATE BRITAIN

    4

    What is it?

    Our volume grade considers the extent of coverage across various countries and regions, ensuring that our offerings aren't confined to particular areas.

    The key elements we consider when calculating our volume score include the quantity of POIs, the count of unique brands, and the quantity of branded POIs.

    The volume grade serves as a KPI crafted to compare our offerings across various countries. To facilitate this comparison, we needed to create a standardized method for evaluating the values.

    How do we compute it?

    Let's begin with an illustrative example.

    Country Code
    Population
    POI Count
    Branded POI Count

    BE

    11,921,271

    707,791

    56,691

    US

    342,267,302

    15,738,553

    1,576,535

    IMPORTANT: The POI count DOES NOT represent all the POIs available within a country, at Echo we focus solely on the commercial POIs.

    When we examine countries like the United States (US) and Belgium (BE), it becomes apparent that the United States has a population roughly 29 times larger than Belgium’s. Therefore, a straightforward comparison based on the raw number of POIs would result in an inaccurate assessment.

    The volume score is attained by computing the scores for the POI, branded POI and brand offering for each country. In order to allow for comparison, we adjusted the POIs, branded POIs and the Brands by the population. This allows us to account for crowded and highly populated areas.

    NOTE: The Volume Grade is computed using the pillars of POI, Branded POI and Brand Offering.

    Furthermore, by continuously expanding and enriching our dataset, ensuring its accuracy, and providing global coverage, we assess the strength of our offering in terms of the sheer volume of valuable data we provide. This, in turn, allows us to confidently serve the needs of our clients in various industries and markets.

    Brand Accuracy Grade

    What is it?

    The brand accuracy grade is the evaluation of the brands with a coverage within 80% - 120%. The brands used for this evaluation are attained from top brands. This list of brands is composed of 2 parts:

    • Global brand list: this is a list built from multiple sources (customer, historical data) not necessary consistent with our brand development strategy yet valuable from a customer standpoint. (any brand with an MRV, not part of the country specific brand list)

    • Country-specific brand list: this is an industry-specific brand list oriented built to meet country-level specificities.

    This approach enables us to effectively evaluate the coverage performance for these highly influential brands.

    How do we compute it?

    We compute a score for each of the above list and we combine both score to provide the Brand Accuracy grade.

    • For each brand, we calculate the coverage rate by comparing the actual number of POIs available within our dataset to the expected number of POIs identified through comprehensive market research.

    This analysis empowers us to evaluate the extent of coverage, pinpoint any potential coverage gaps, and make well-informed decisions based on the assigned coverage grades.

    Completeness Grade

    What is it?

    The completeness grade focuses on assessing the completeness of attributes that assist in identifying and defining a POI. We classify a POI as "complete" only when it possesses all the core attributes, which encompass the website, opening hours, phone number, postal code, and administrative boundary. These attributes collectively constitute the core identity of a POI.

    How do we compute it?

    So, how do we determine a completeness grade? We use algorithms to compute the status of each individual POI within a country, allowing us to attain a completeness % for the entire country. Therefore, if we have a completeness rate of 50% in the United States, it indicates that 50% of all the POIs available within the country have all the core attributes filled in.

    By establishing a clearly defined set of core attributes, we can pinpoint areas that require improvement and ensure a more robust evaluation of POIs.

    It's important to recognize that not every POI will possess all these attributes. The assessment of completeness applies to all POIs within the country; however since not all POIs are commercial POIs, the completion rate for attributes like website, contact number, and business hours might be lower. Hence we have adapted our Completeness Thresholds to reflect this.

    Freshness Score

    What is it?

    The Freshness Score for our POI data is a strategic element aiming at enhancing the quality and reliability of the information we provide. By regularly assessing the freshness of our POIs, we can ensure that our data remains up-to-date, relevant, and valuable to our customers.

    This score helps us balancing the cost and timing our data refresh. Regularly updating our data involves costs, and our goal is to strike the right balance between maintaining up-to-date information and managing those expenses efficiently.

    How do we compute it?

    For each POI, we assess when it was created and last updated, comparing these dates to the present. This enables us to calculate a freshness score at the POI level, which we then aggregate to provide insights at the country level.

    Country Score

    The country score provides comprehensive insights into the confidence in the offering and quality of the data that is offered within the country.

    The score is computed by combining the Volume, Brand Accuracy, Completeness and Freshness Grades. Given the varying significance of each of these grading criteria, we have thoughtfully incorporated a weightage system that meticulously computes and allocates weights according to their respective levels of importance.

    Within our assessment framework, countries are assigned one of five potential ratings. Ratings of A+, A, and B indicate a strong confidence level in both the data quality and the available offerings within the respective country. A Grade of C indicates countries with some room for improvement but still deemed acceptable. Grade D is assigned to countries considered a work in progress.

    France

    Type of Company
    Brand Name

    Automobile Dealers

    AUDI

    Automobile Dealers

    BMW

    Automobile Dealers

    CITROEN

    Automobile Dealers

    DACIA

    Automobile Dealers

    HYUNDAI

    Data Schema

    Name
    Definitions
    Data Type

    postal_code

    The Postal Code for the area the data is for. For eg - ‘20001’

    integer

    postal_code_name

    The assigned name for the Postal Code. For eg - ‘Inveruno’

    string

    region_name

    The name of the region the Postal Code belongs to. For eg - ‘Lombardy’

    string

    Automobile Dealers

    MERCEDES-BENZ

    Automobile Dealers

    PEUGEOT

    Automobile Dealers

    RENAULT

    Automobile Dealers

    SKODA

    Automobile Dealers

    TOYOTA

    Automobile Dealers

    VOLKSWAGEN

    Clothing and Clothing Accessories Retailers

    ARMAND THIERY

    Clothing and Clothing Accessories Retailers

    BERSHKA

    Clothing and Clothing Accessories Retailers

    BURBERRY

    Clothing and Clothing Accessories Retailers

    CELIO

    Clothing and Clothing Accessories Retailers

    CHANEL

    Clothing and Clothing Accessories Retailers

    DIOR

    Clothing and Clothing Accessories Retailers

    ETAM LINGERIE

    Clothing and Clothing Accessories Retailers

    FENDI

    Clothing and Clothing Accessories Retailers

    GEMO

    Clothing and Clothing Accessories Retailers

    GUCCI

    Clothing and Clothing Accessories Retailers

    H&M

    Clothing and Clothing Accessories Retailers

    HERMES

    Clothing and Clothing Accessories Retailers

    LOUIS VUITTON

    Clothing and Clothing Accessories Retailers

    MANGO

    Clothing and Clothing Accessories Retailers

    PRADA

    Clothing and Clothing Accessories Retailers

    PRIMARK

    Clothing and Clothing Accessories Retailers

    PULL AND BEAR

    Clothing and Clothing Accessories Retailers

    SAINT LAURENT

    Clothing and Clothing Accessories Retailers

    STRADIVARIUS

    Clothing and Clothing Accessories Retailers

    VERSACE

    Clothing and Clothing Accessories Retailers

    ZARA

    Grocery and Convenience Retailers

    ALDI

    Grocery and Convenience Retailers

    AUCHAN

    Grocery and Convenience Retailers

    CARREFOUR

    Grocery and Convenience Retailers

    CASINO SUPERMARCHE

    Grocery and Convenience Retailers

    FRANPRIX

    Grocery and Convenience Retailers

    INTERMARCHE

    Grocery and Convenience Retailers

    LIDL

    Grocery and Convenience Retailers

    MONOPRIX

    Grocery and Convenience Retailers

    NATURALIA

    Grocery and Convenience Retailers

    SUPER U

    Restaurants and Other Eating Places

    BUFFALO GRILL

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    DOMINO'S

    Restaurants and Other Eating Places

    HIPPOPOTAMUS

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    O'TACOS

    Specialty Food Retailers

    BRIOCHE DOREE

    Specialty Food Retailers

    MARIE BLACHERE

    Specialty Food Retailers

    PAUL

    Traveler Accommodation

    B&B HOTEL

    Traveler Accommodation

    CAMPANILE

    Traveler Accommodation

    GOLDEN TULIP

    Traveler Accommodation

    HILTON

    Traveler Accommodation

    IBIS

    Traveler Accommodation

    IBIS BUDGET

    Traveler Accommodation

    IBIS STYLES

    Traveler Accommodation

    MARRIOTT

    Traveler Accommodation

    MERCURE

    Traveler Accommodation

    NOVOTEL

    Traveler Accommodation

    PREMIERE CLASSE

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    E.LECLERC

    country_code

    The country code for the country the Postal Code belongs to. For eg - Italy is ‘IT’

    string

    geopersona_segment

    The GeoPersona audience segmenting tag

    string

    brand_name

    The brand for which affinity is being measured

    string

    affinity_index_regional

    The affinity index of inhabitants for a particular postal code, as compared to the regional average (1 = Average, >1 = Over-Indexed/High Interest, <1 = Under-Indexed/Low interest)

    float

    affinity_index_national

    The affinity index of inhabitants for a particular postal code, as compared to the national average (1 = Average, >1 = Over-Indexed/High Interest, <1 = Under-Indexed/Low interest)

    float

    quarter_range_start

    Indicates the starting date of the quarter the data was computed (2023-01-01 would indicate the beginning of Q1 2023)

    date object

    quarter_range_end

    Indicates the ending date of the quarter the data was computed (2023-03-31 would indicate the end of Q1 2023)

    date object

    population

    The number of inhabitants in the given postal code

    integer

    households

    The number of households in the given postal code

    integer

    purchasing_power_per_capita_in_euros

    The individual level disposable income for the given postal code

    integer

    purchasing_power_per_household_in_euros

    The household level disposable income for the given postal code

    integer

    pop_age_0_to_20_years

    Population between 0 to 20 years

    integer

    pop_0_to_20_years_male

    Male population between 0 to 20 years

    integer

    pop_0_to_20_years_female

    Female population between 0 to 20 years

    integer

    pop_age_20_to_35_years

    Population between 20 to 35 years

    integer

    pop_20_to_35_years_male

    Male population between Population between 20 to 35 years

    integer

    pop_20_to_35_years_female

    Female population between Population between 20 to 35 years

    integer

    pop_age_35_to_45_years

    Population between 35 to 45 years

    integer

    pop_35_to_45_years_male

    Male population between 35 to 45 years

    integer

    pop_35_to_45_years_female

    Female population between 35 to 45 years

    integer

    pop_age_45_to_60_years

    Population between 45 to 60 years

    integer

    pop_45_to_60_years_male

    Male population between 45 to 60 years

    integer

    pop_45_to_60_years_female

    Female population between 45 to 60 years

    integer

    pop_age_60_and_older

    Population 60 and older

    integer

    pop_60_and_older_male

    Male population 60 and older

    integer

    pop_60_and_older_female

    Female population 60 and older

    integer

    Data Schema

    Visits

    Name
    Definition
    Format

    echo_poi_id

    A POI's unique and consistent identification code created by Echo Analytics

    string

    Vists Heatmap

    Name
    Definition
    Format

    Catchment Area (Hexagon, Zipcodes, IRIS (France only)

    Name
    Definition
    Format

    Dwell Time

    Name
    Definition
    Format

    *Dwell time can also be aggregated at a brand level, available on a custom basis. Please reach out to Echo for more information.

    Cross Visits

    Name
    Definition
    Format

    *Echo can provide this analysis at a POI level (comparing POIs versus POIs). Moreover, cross-visits can be assessed not only with individual brands or POIs but also with broader POI categories (such as fast food, clothing, and other retail segments). Please reach out to Echo for more information.

    Methodology

    Data Workflow

    At Echo Analytics, we take pride in our data workflow, which is built on industry best practices and implementing our own algorithm rooted in machine learning methodologies.

    Ingestion: When it comes to ingesting POI data for our location intelligence, we employ a multi-sourcing approach. There are two primary reasons for this:

    • Data validation: Cross-referencing data from multiple sources allows for data validation. Inconsistent or conflicting information can be identified and resolved, ensuring the data provided is reliable and trustworthy.

    • Dealing with complexity: POI data can be intricate. Businesses open, close, or relocate, and data types vary. Multi-sourcing allows us to stay up to date, allowing us to provide a diverse dataset.

    Deduplication: Duplicates are a common occurrence in geospatial data domains, and this issue is magnified when we integrate data from multiple sources and undergo regular data refresh cycles. This phenomenon is perfectly normal in our data landscape, but its significance cannot be underestimated.

    POI_NAME
    Phone Number
    Address
    Latitude
    Longitude

    Data Enrichment

    At Echo Analytics, one of our primary objectives is to provide POI with a comprehensive and highly valuable range of attributes. We achieve this by harnessing data from diverse sources.

    Thanks to our machine learning algorithms, we can deliver precise, additional insights on brands and taxonomy.

    Brands

    Determining whether a given POI is affiliated with a brand is a complex topic. Relying on the specific information collected about the POI and the brands themselves, we establish a connection which is then used by our system to enrich the POI by appending key brand-related information, such as:

    • Website links

    • Stock tickers

    • Parent organization details

    Categories

    Understanding the intricate industry landscape through POIs can be a complex task, especially given the multitude of existing standards.

    To simplify this, we've:

    • Crafted our own taxonomy

    • Aligned with established industry standards like NAICS

    This ensures our data is:

    • Comprehensive

    • Universally accessible

    • Adaptable for a wide array of applications

    How do we determine a place's uniqueness?

    Echo_POI_ID: A location can have multiple names, addresses, or IDs across different datasets. Sometimes this information can be messy, change over time, or not be unique (e.g., multiple businesses at one address).

    Example: Imagine a popular coffee shop located at 123 Main Street, which has undergone a few changes over the years:

    • Originally named “Cafe Main”,

    • It was later changed into “Cafe 123”.

    Without a standardized identifier, it could be challenging to track these changes and connect the data accurately.

    Therefore, we need to find a unique and persistent solution to identify a place over time, ensuring POI unique IDs are designed to possess certain key characteristics:

    • Uniqueness: The ID is a readable sequence of characters that serves as a distinctive identifier for a POI. This uniqueness is essential to avoid any confusion when working with various data sources.

    • Consistency: The ID remains consistent over time and across different updates from various sources. This ensures that it remains reliable regardless of changes in data or source variations.

    • Independence: The ID is not influenced by “Mix and Match” rules or deduplication processes. It stands independently, unaffected by these operations, providing a stable reference point.

    Because we prefer using industry standards to simplify data adoption for our customers, we decided to implement a solution inspired by PlaceKey.

    Why not PlaceKey? The PlaceKey solution has limited coverage worldwide, while we currently offer POI across 62 countries.

    How does it work?

    Our Echo_POI_ID consists of two distinct parts:

    1. “What”: Found on the left side of the '@' symbol, this part provides details about the actual Place name and its associated address. It helps us identify the POI.

    2. “Where”: Located to the right of the '@' symbol, this part describes the specific H3 hexagons of resolution (e.g., 2, 5, and 10) where the Place is situated. This spatial information allows us to precisely locate a POI.

    Address Normalization

    Addresses often come in myriad formats due to variations in how people and organizations write addresses. This diversity can include different abbreviations, spellings, and conventions, making it challenging to establish a consistent format. Address normalization offers several benefits, including:

    • Data Quality: It enhances our ability to comprehend and assess addresses, enabling us to rectify errors, standardize formats, and eliminate irregularities. This is fundamental for ensuring dependable location-based analysis.

    • Data Integration: When working with POI data from multiple sources, each source may have its own address format and conventions. Normalizing addresses standardizes the data, making it easier to integrate and compare information from various sources.

    In order to provide a better insight to our customers, in December 2022, we decided to implement the first version of our address normalization:

    What are the benefits of our POI? An improved data completeness for geographical attributes:

    • ZIP code: 90%

    • Admin boundary 1: 90%

    • Admin boundary 2: 100%

    • Admin boundary 3: 90%

    date_range_end

    The end date of data collection for data delivered

    date

    Num_of_visits_per_1M_observed_users

    Visits to the analyzed POI, expressed per one million devices observed across the country. A nationally normalized count

    integer

    The country where the POI is located in a 2-letter ISO code format

    string

    latitude

    The standard latitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    longitude

    The standard longitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    geo_h3_id_level_10

    A unique identifier for each H3 area (H3 = Uber's Hexagonal Hierarchical Spatial Index, a grid system with different granularity levels). At Echo, we use Level 10, which has an area of approximately 0,015 squared km

    string

    date_range_start

    The start date of data collection for data delivered

    date

    date_range_end

    The end date of data collection for data delivered

    date

    home_hex_id/home_zip_code/home_iris_code

    The top 10 hexagons level 10/zip codes/IRIS containing the POI visitors' home locations. Insights at IRIS code level are available only in France

    integer

    home_percent

    The percentage of visitors with home locations in a given hexagon / zip code / IRIS

    float

    work_hex_id

    The top 10 hexagons level 10/zip codes/IRIS containing the POI visitors' work locations

    string

    work_percent

    The percentage of visitors with work locations in a given hexagon / zip code / IRIS

    float

    catchment_area_polygon

    The geometric shape built using the Top 10 home & work hexagons / zip codes / IRIS of visitors of a given POI

    geography

    latitude

    The standard latitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    longitude

    The standard longitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    geo_h3_id_level_10

    A unique identifier for each H3 area (H3 = Uber's Hexagonal Hierarchical Spatial Index, a grid system with different granularity levels). At Echo, we use Level 10, which has an area of approximately 0,015 squared km

    string

    date_range_start

    The start date of data collection for data delivered

    date

    date_range_end

    The end date of data collection for data delivered

    date

    avgDuration (s)

    Average dwell time in seconds

    integer

    distribution

    Statistical distribution of dwell times in pre defined buckets (range 1 : from 0 to 15 minutes, range 2: from 15 minutes to 30 minutes, range 3: from 30 minutes to 45 minutes, range 4: from 45 minutes to 60 minutes, range 5: more than 60 minutes)

    float

    percent_shared_visitors

    Percentage of shared visitors with selected target brands

    float

    percent_exclusive_visitors

    The percentage of visitors who were observed exclusively at the selected brand and did not appear at the target brands during the observation period. This metric reflects the level of visit exclusivity

    float

    poi_name

    Specific name of the point of interest

    string

    brand

    A label indicating which chain/franchise the entity is operated by, if any. At Echo, an entity is only considered a brand if it has more than 3 physical locations and has a proprietary website

    string

    country_code

    The country where the POI is located in a 2-letter ISO code format

    string

    latitude

    The standard latitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    longitude

    The standard longitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    geo_h3_id_level_10

    A unique identifier for each H3 area (H3 = Uber's Hexagonal Hierarchical Spatial Index, a grid system with different granularity levels). At Echo, we use Level 10, which has an area of approximately 0,015 squared km

    string

    date_range_start

    The start date of data collection for data delivered

    date

    date_range_end

    The end date of data collection for data delivered

    date

    Num_of_ unique_visitors_per_1M_observed_users

    Unique devices visiting the analyzed POI, expressed per one million devices observed across the country. A nationally normalized count

    integer

    Num_of_visits_per_1M_observed_users

    Visits to the analyzed POI, expressed per one million devices observed across the country. A nationally normalized count

    integer

    geo_h3_id_level_9

    A unique identifier for each H3 area level 9 (H3 = Uber's Hexagonal Hierarchical Spatial Index, a grid system with different granularity levels). Level 9 has an area of approximately 0,10 squared km

    string

    latitude

    The standard latitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    longitude

    The standard longitude in decimal degrees, truncated to 5 digits (approx. 1.11 meter accuracy)

    float

    date_range_start

    The start date of data collection for data delivered

    date

    echo_poi_id

    A POI's unique and consistent identification code created by Echo Analytics

    string

    poi_name

    Specific name of the point of interest

    string

    brand

    A label indicating which chain/franchise the entity is operated by, if any. At Echo, an entity is only considered a brand if it has more than 3 physical locations and has a proprietary website

    string

    echo_poi_id

    A POI's unique and consistent identification code created by Echo Analytics

    string

    poi_name

    Specific name of the point of interest

    string

    brand

    A label indicating which chain/franchise the entity is operated by, if any. At Echo, an entity is only considered a brand if it has more than 3 physical locations and has a proprietary website

    string

    country_code

    The country where the POI is located in a 2-letter ISO code format

    string

    brand

    Main Brand of the analysis

    string

    country_code

    The country where the POI is located in a 2-letter ISO code format

    string

    date_range_start

    The start date of data collection for data delivered

    date

    date_range_end

    The end date of data collection for data delivered

    date

    country_code

    -74.0067

    Central Park

    212-555-4321

    59th St & 5th Ave

    40.7648

    -73.9720

    Central Park

    59th Street & Fifth Ave

    40.7651

    -73.9723

    Coffee

    555-789-0123

    456 Java Ave

    34.0522

    -118.2437

    Coffee Haven

    555-789-0123

    456 Java Avenue

    34.0522

    -118.2436

    Joe's Pizza

    555-123-4567

    123 Main St, Suite 101

    40.7128

    -74.0061

    Pizzeria

    555-123-4567

    123 Main St, Suite 101

    40.7130

    Canada

    Type of Company
    Brand Name

    Accounting, Tax Preparation, Bookkeeping, and Payroll Services

    H&R BLOCK

    Activities Related to Real Estate

    CENTURY 21

    Activities Related to Real Estate

    RE/MAX

    Activities Related to Real Estate

    ROYAL LEPAGE

    Automobile Dealers

    CHEVROLET

    Automobile Dealers

    DODGE

    Automobile Dealers

    FORD

    Automobile Dealers

    HONDA

    Automobile Dealers

    HYUNDAI

    Automobile Dealers

    KIA

    Automobile Dealers

    MAZDA

    Automobile Dealers

    NISSAN

    Automobile Dealers

    TOYOTA

    Automotive Equipment Rental and Leasing

    AVIS

    Automotive Equipment Rental and Leasing

    BUDGET

    Automotive Parts, Accessories, and Tire Retailers

    CARQUEST

    Automotive Parts, Accessories, and Tire Retailers

    KAL TIRE

    Automotive Parts, Accessories, and Tire Retailers

    NAPA AUTO PARTS

    Automotive Repair and Maintenance

    FIX AUTO WORLDWIDE

    Beer, Wine, and Liquor Retailers

    LCBO

    Building Material and Supplies Dealers

    HOME DEPOT

    Building Material and Supplies Dealers

    HOME HARDWARE

    Building Material and Supplies Dealers

    RONA

    Building Material and Supplies Dealers

    SHERWIN-WILLIAMS

    Building Material and Supplies Dealers

    THE BRICK

    Clothing and Clothing Accessories Retailers

    ARDENE

    Clothing and Clothing Accessories Retailers

    REITMANS

    Clothing and Clothing Accessories Retailers

    SUNGLASS HUT

    Couriers and Express Delivery Services

    THE UPS STORE

    Department Stores

    CANADIAN TIRE

    Department Stores

    WALMART

    Department Stores

    WINNERS

    Depository Credit Intermediation

    CIBC

    Depository Credit Intermediation

    HSBC

    Depository Credit Intermediation

    NATIONAL BANK

    Depository Credit Intermediation

    ROYAL BANK OF CANADA

    Depository Credit Intermediation

    SCOTIA BANK

    Depository Credit Intermediation

    TD

    Electronic and Precision Equipment Repair and Maintenance

    CANADA POST

    Electronics and Appliance Retailers

    BEST BUY

    Electronics and Appliance Retailers

    GAMESTOP

    Gasoline Stations

    ESSO

    Gasoline Stations

    HUSKY

    Gasoline Stations

    PETRO CANADA

    General Medical and Surgical Hospitals

    MIDAS

    Grocery and Convenience Retailers

    7-ELEVEN

    Grocery and Convenience Retailers

    ALIMENTATION COUCHE-TARD

    Grocery and Convenience Retailers

    CIRCLE K

    Grocery and Convenience Retailers

    IGA

    Grocery and Convenience Retailers

    METRO

    Grocery and Convenience Retailers

    ON THE RUN

    Grocery and Convenience Retailers

    SAFEWAY

    Grocery and Convenience Retailers

    SOBEY'S

    Grocery and Convenience Retailers

    THE BEER STORE

    Health and Personal Care Retailers

    FAMILIPRIX

    Health and Personal Care Retailers

    NO FRILLS

    Health and Personal Care Retailers

    PHARMASAVE

    Health and Personal Care Retailers

    REXALL

    Health and Personal Care Retailers

    SHOPPERS DRUG MART

    Management, Scientific, and Technical Consulting Services

    EDWARD JONES

    Other Amusement and Recreation Industries

    GOODLIFE FITNESS

    Other Miscellaneous Retailers

    PET VALU

    Other Miscellaneous Retailers

    PETSMART

    Other Miscellaneous Retailers

    STAPLES

    Other Personal Services

    INDIGO

    Postal Service

    UPS

    Professional and Commercial Equipment and Supplies Merchant Wholesalers

    COSTCO

    Restaurants and Other Eating Places

    A&W CANADA

    Restaurants and Other Eating Places

    BOOSTER JUICE

    Restaurants and Other Eating Places

    BOSTON PIZZA

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    COUNTRY STYLE

    Restaurants and Other Eating Places

    DAIRY QUEEN

    Restaurants and Other Eating Places

    DOMINO'S

    Restaurants and Other Eating Places

    HARVEY'S

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    PAPA JOHN'S

    Restaurants and Other Eating Places

    PITA PIT

    Restaurants and Other Eating Places

    PIZZA HUT

    Restaurants and Other Eating Places

    PIZZA PIZZA

    Restaurants and Other Eating Places

    POPEYES

    Restaurants and Other Eating Places

    STARBUCKS

    Restaurants and Other Eating Places

    SUBWAY

    Restaurants and Other Eating Places

    SUSHI SHOP

    Restaurants and Other Eating Places

    TACO BELL

    Restaurants and Other Eating Places

    THAI EXPRESS

    Restaurants and Other Eating Places

    TIM HORTONS

    Restaurants and Other Eating Places

    WENDY'S

    Specialized Design Services

    LIBERTY TAX

    Specialty Food Retailers

    BULK BARN

    Sporting Goods, Hobby, and Musical Instrument Retailers

    SPORTSCHECK

    Traveler Accommodation

    DAYS INN

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    DOLLAR TREE

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    DOLLARAMA

    Wired and Wireless Telecommunications (except Satellite)

    BELL

    Wired and Wireless Telecommunications (except Satellite)

    FIDO

    Wired and Wireless Telecommunications (except Satellite)

    FREEDOM MOBILE

    Wired and Wireless Telecommunications (except Satellite)

    ROGERS

    Wired and Wireless Telecommunications (except Satellite)

    TELUS

    United Kingdom

    Type of Company
    Brand Name

    Activities Related to Credit Intermediation

    MONEYGRAM

    Automobile Dealers

    AUDI

    Automobile Dealers

    BMW

    Automobile Dealers

    CITROEN

    Automobile Dealers

    DACIA

    Germany

    Type of Company
    Brand Name

    Agencies, Brokerages, and Other Insurance Related Activities

    AXA

    Agencies, Brokerages, and Other Insurance Related Activities

    LVM VERSICHERUNG

    Agencies, Brokerages, and Other Insurance Related Activities

    SIGNAL IDUNA

    Automobile Dealers

    AUDI

    Automobile Dealers

    BMW

    Country Confidence Scores

    Below you'll find a list of the countries with the highest level of quality (A+, A, and B). Please to learn more about any countries not listed.

    Country Code
    Country
    Country Score
    Volume Grade
    Accuracy Grade
    Completeness Grade
    Freshness Grade

    United States

    Type of Company
    Brand Name

    Automobile Dealers

    FORD

    Automobile Dealers

    HONDA

    Automobile Dealers

    HYUNDAI

    Automobile Dealers

    KIA

    Automobile Dealers

    MERCEDES-BENZ

    Automobile Dealers

    MINI

    Automobile Dealers

    NISSAN

    Automobile Dealers

    PEUGEOT

    Automobile Dealers

    SKODA

    Automobile Dealers

    TOYOTA

    Automobile Dealers

    VAUXHALL

    Automobile Dealers

    VOLKSWAGEN

    Automotive Equipment Rental and Leasing

    ENTERPRISE RENT-A-CAR

    Automotive Parts, Accessories, and Tire Retailers

    HALFORDS

    Automotive Parts, Accessories, and Tire Retailers

    KWIK-FIT

    Book Retailers and News Dealers

    THE WORKS

    Building Material and Supplies Dealers

    B&Q

    Building Material and Supplies Dealers

    EURONICS

    Building Material and Supplies Dealers

    JEWSON

    Building Material and Supplies Dealers

    SCREWFIX

    Building Material and Supplies Dealers

    TOOLSTATION

    Building Material and Supplies Dealers

    TRAVIS PERKINS

    Building Material and Supplies Dealers

    WILKO

    Civic and Social Organizations

    RED CROSS

    Civic and Social Organizations

    SALVATION ARMY

    Clothing and Clothing Accessories Retailers

    ADIDAS

    Clothing and Clothing Accessories Retailers

    BURBERRY

    Clothing and Clothing Accessories Retailers

    CHANEL

    Clothing and Clothing Accessories Retailers

    CLAIRE'S STORES

    Clothing and Clothing Accessories Retailers

    DIOR

    Clothing and Clothing Accessories Retailers

    FENDI

    Clothing and Clothing Accessories Retailers

    GUCCI

    Clothing and Clothing Accessories Retailers

    H&M

    Clothing and Clothing Accessories Retailers

    HERMES

    Clothing and Clothing Accessories Retailers

    LEVI'S

    Clothing and Clothing Accessories Retailers

    LOUIS VUITTON

    Clothing and Clothing Accessories Retailers

    MANGO

    Clothing and Clothing Accessories Retailers

    NEW LOOK

    Clothing and Clothing Accessories Retailers

    PEACOCKS

    Clothing and Clothing Accessories Retailers

    PRADA

    Clothing and Clothing Accessories Retailers

    PRIMARK

    Clothing and Clothing Accessories Retailers

    SAINT LAURENT

    Clothing and Clothing Accessories Retailers

    SPORTS DIRECT

    Clothing and Clothing Accessories Retailers

    THE NORTH FACE

    Clothing and Clothing Accessories Retailers

    VERSACE

    Clothing and Clothing Accessories Retailers

    ZARA

    Couriers and Express Delivery Services

    UPS

    Department Stores

    ARGOS

    Department Stores

    MARKS AND SPENCER

    Department Stores

    NEXT

    Department Stores

    TK MAXX

    Depository Credit Intermediation

    BANK OF SCOTLAND

    Depository Credit Intermediation

    BARCLAYS

    Depository Credit Intermediation

    HANDELSBANKEN

    Depository Credit Intermediation

    HSBC

    Depository Credit Intermediation

    NATWEST BANK

    Depository Credit Intermediation

    SANTANDER

    Electronics and Appliance Retailers

    CEX

    Electronics and Appliance Retailers

    GAME

    Electronics and Appliance Retailers

    O2 SHOP

    Gasoline Stations

    BP

    Gasoline Stations

    GULF OIL

    Gasoline Stations

    SHELL

    Gasoline Stations

    TEXACO

    Grocery and Convenience Retailers

    ASDA

    Grocery and Convenience Retailers

    BP EXPRESS SHOP

    Grocery and Convenience Retailers

    CO-OP

    Grocery and Convenience Retailers

    ICELAND

    Grocery and Convenience Retailers

    ICELAND FOODS

    Grocery and Convenience Retailers

    LIDL

    Grocery and Convenience Retailers

    LONDIS

    Grocery and Convenience Retailers

    MORRISONS

    Grocery and Convenience Retailers

    ONE STOP

    Grocery and Convenience Retailers

    RS MCCOLL

    Grocery and Convenience Retailers

    SAINSBURY'S

    Grocery and Convenience Retailers

    SAINSBURY'S LOCAL

    Grocery and Convenience Retailers

    SPAR

    Grocery and Convenience Retailers

    TESCO

    Grocery and Convenience Retailers

    WAITROSE

    Health and Personal Care Retailers

    BOOTS

    Health and Personal Care Retailers

    HOLLAND AND BARRETT

    Health and Personal Care Retailers

    LLOYDSPHARMACY

    Health and Personal Care Retailers

    SALLY BEAUTY

    Health and Personal Care Retailers

    SPECSAVERS

    Health and Personal Care Retailers

    SUPERDRUG

    Health and Personal Care Retailers

    THE BODY SHOP

    Health and Personal Care Retailers

    VISION EXPRESS

    Health and Personal Care Retailers

    WELL PHARMACY

    Office Supplies, Stationery, and Gift Retailers

    CARDFACTORY

    Office Supplies, Stationery, and Gift Retailers

    WHSMITH

    Offices of Dentists

    MYDENTIST

    Other Miscellaneous Retailers

    PETS AT HOME

    Other Personal Services

    APCOA PARKING

    Other Professional, Scientific, and Technical Services

    VETS4PETS

    Personal and Household Goods Repair and Maintenance

    TIMPSON

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    CAFFE NERO

    Restaurants and Other Eating Places

    COSTA COFFEE

    Restaurants and Other Eating Places

    DOMINO'S

    Restaurants and Other Eating Places

    FIVE GUYS

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    NANDO'S

    Restaurants and Other Eating Places

    PAPA JOHN'S

    Restaurants and Other Eating Places

    PIZZA EXPRESS

    Restaurants and Other Eating Places

    PIZZA HUT

    Restaurants and Other Eating Places

    PRET A MANGER

    Restaurants and Other Eating Places

    STARBUCKS

    Restaurants and Other Eating Places

    SUBWAY

    Restaurants and Other Eating Places

    TOBY CARVERY

    Restaurants and Other Eating Places

    WAGAMAMA

    Shoe Retailers

    SHOE ZONE

    Specialty Food Retailers

    GREGGS

    Sporting Goods, Hobby, and Musical Instrument Retailers

    JD SPORTS

    Sporting Goods, Hobby, and Musical Instrument Retailers

    NIKE

    Traveler Accommodation

    CROWNE PLAZA

    Traveler Accommodation

    DOUBLETREE BY HILTON

    Traveler Accommodation

    HILTON

    Traveler Accommodation

    HOLIDAY INN EXPRESS

    Traveler Accommodation

    IBIS

    Traveler Accommodation

    MARRIOTT

    Traveler Accommodation

    MERCURE

    Traveler Accommodation

    NOVOTEL

    Traveler Accommodation

    PREMIER INN

    Traveler Accommodation

    RADISSON BLU

    Traveler Accommodation

    TRAVELODGE

    Used Merchandise Retailers

    CANCER RESEARCH UK

    Used Merchandise Retailers

    OXFAM

    Used Merchandise Retailers

    SAVERS

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    ALDI

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    B&M

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    HOME BARGAINS

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    POUNDLAND

    Wired and Wireless Telecommunications (except Satellite)

    EE

    Automobile Dealers

    CITROEN

    Automobile Dealers

    FIAT

    Automobile Dealers

    FORD

    Automobile Dealers

    HYUNDAI

    Automobile Dealers

    MAZDA

    Automobile Dealers

    MERCEDES-BENZ

    Automobile Dealers

    MITSUBISHI

    Automobile Dealers

    NISSAN

    Automobile Dealers

    OPEL

    Automobile Dealers

    PEUGEOT

    Automobile Dealers

    SEAT

    Automobile Dealers

    SKODA

    Automobile Dealers

    SUBARU

    Automobile Dealers

    TOYOTA

    Automobile Dealers

    VOLKSWAGEN

    Automobile Dealers

    VOLVO

    Automotive Repair and Maintenance

    A.T.U

    Automotive Repair and Maintenance

    CARGLASS

    Automotive Repair and Maintenance

    DEKRA

    Automotive Repair and Maintenance

    JUNITED AUTOGLAS

    Automotive Repair and Maintenance

    PIT STOP

    Building Material and Supplies Dealers

    EURONICS

    Building Material and Supplies Dealers

    OBI

    Building Material and Supplies Dealers

    TEDI

    Building Material and Supplies Dealers

    TOOM BAUMARKT

    Building Material and Supplies Dealers

    WUERTH

    Clothing and Clothing Accessories Retailers

    ADIDAS

    Clothing and Clothing Accessories Retailers

    BONITA

    Clothing and Clothing Accessories Retailers

    BURBERRY

    Clothing and Clothing Accessories Retailers

    C&A

    Clothing and Clothing Accessories Retailers

    CHANEL

    Clothing and Clothing Accessories Retailers

    DIOR

    Clothing and Clothing Accessories Retailers

    ERNSTING'S FAMILY

    Clothing and Clothing Accessories Retailers

    FENDI

    Clothing and Clothing Accessories Retailers

    GUCCI

    Clothing and Clothing Accessories Retailers

    H&M

    Clothing and Clothing Accessories Retailers

    HERMES

    Clothing and Clothing Accessories Retailers

    HUGO BOSS

    Clothing and Clothing Accessories Retailers

    JACK & JONES

    Clothing and Clothing Accessories Retailers

    KIK

    Clothing and Clothing Accessories Retailers

    LOUIS VUITTON

    Clothing and Clothing Accessories Retailers

    MANGO

    Clothing and Clothing Accessories Retailers

    NKD

    Clothing and Clothing Accessories Retailers

    ONLY

    Clothing and Clothing Accessories Retailers

    PEEK & CLOPPENBURG

    Clothing and Clothing Accessories Retailers

    PRADA

    Clothing and Clothing Accessories Retailers

    S.OLIVER

    Clothing and Clothing Accessories Retailers

    SAINT LAURENT

    Clothing and Clothing Accessories Retailers

    TAKKO FASHION

    Clothing and Clothing Accessories Retailers

    VERSACE

    Clothing and Clothing Accessories Retailers

    ZARA

    Couriers and Express Delivery Services

    DHL

    Couriers and Express Delivery Services

    DHL PAKETSHOP

    Couriers and Express Delivery Services

    GLS-ONE

    Couriers and Express Delivery Services

    HERMES PAKETSHOP

    Depository Credit Intermediation

    COMMERZBANK

    Depository Credit Intermediation

    DEUTSCHE BANK

    Depository Credit Intermediation

    HYPOVEREINSBANK

    Depository Credit Intermediation

    POSTBANK

    Depository Credit Intermediation

    VR-BANK

    Electronics and Appliance Retailers

    MOBILCOM DEBITEL

    Electronics and Appliance Retailers

    O2 SHOP

    Electronics and Appliance Retailers

    SATURN

    Furniture and Home Furnishings Retailers

    DEPOT

    Furniture and Home Furnishings Retailers

    JYSK

    Furniture and Home Furnishings Retailers

    MATRATZEN CONCORD

    Gasoline Stations

    AGIP

    Gasoline Stations

    ARAL

    Gasoline Stations

    AVIA

    Gasoline Stations

    ESSO

    Gasoline Stations

    HEM

    Gasoline Stations

    JET

    Gasoline Stations

    STAR

    Gasoline Stations

    TANKPOOL24

    Gasoline Stations

    WESTFALEN

    Grocery and Convenience Retailers

    ALDI

    Grocery and Convenience Retailers

    ALNATURA

    Grocery and Convenience Retailers

    EDEKA

    Grocery and Convenience Retailers

    GLOBUS

    Grocery and Convenience Retailers

    LIDL

    Grocery and Convenience Retailers

    METRO

    Grocery and Convenience Retailers

    REWE

    Grocery and Convenience Retailers

    SPAR EXPRESS

    Health and Personal Care Retailers

    AMPLIFON

    Health and Personal Care Retailers

    APOLLO-OPTIK

    Health and Personal Care Retailers

    DM-DROGERIE

    Health and Personal Care Retailers

    EYES + MORE

    Health and Personal Care Retailers

    KIND

    Health and Personal Care Retailers

    MUELLER

    Health and Personal Care Retailers

    RITUALS

    Health and Personal Care Retailers

    ROSSMANN

    Machine Shops; Turned Product; and Screw, Nut, and Bolt Manufacturing

    SCHAFER'S

    Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers

    MAN TRUCK & BUS

    Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers

    SCANIA

    Other Miscellaneous Retailers

    DAS FUTTERHAUS

    Other Miscellaneous Retailers

    FRESSNAPF

    Other Personal Services

    CONTIPARK

    Professional and Commercial Equipment and Supplies Merchant Wholesalers

    LEKKERLAND

    Restaurants and Other Eating Places

    BLOCK HOUSE

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    DOMINO'S

    Restaurants and Other Eating Places

    FIVE GUYS

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    NORDSEE

    Restaurants and Other Eating Places

    STARBUCKS

    Restaurants and Other Eating Places

    SUBWAY

    Restaurants and Other Eating Places

    VAPIANO

    Shoe Retailers

    DEICHMANN

    Specialty Food Retailers

    KAMPS

    Specialty Food Retailers

    STEINECKE

    Traveler Accommodation

    B&B HOTEL

    Traveler Accommodation

    BEST WESTERN

    Traveler Accommodation

    IBIS

    Traveler Accommodation

    IBIS BUDGET

    Traveler Accommodation

    LEONARDO HOTELS

    Traveler Accommodation

    MARITIM HOTELS

    Traveler Accommodation

    MERCURE

    Traveler Accommodation

    NH HOTELS

    Traveler Accommodation

    NOVOTEL

    Traveler Accommodation

    RADISSON BLU

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    ACTION

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    ALDI NORD

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    ALDI SUD

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    KAUFLAND

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    NETTO MARKEN-DISCOUNT

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    NORMA

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    PENNY

    Wired and Wireless Telecommunications (except Satellite)

    TELEKOM DEUTSCHLAND

    Wired and Wireless Telecommunications (except Satellite)

    VODAFONE

    A+

    A

    A

    BE

    Belgium

    A+

    A+

    A+

    B

    A+

    US

    United States

    A+

    A+

    A+

    B

    A

    GB

    United Kingdom

    A+

    A+

    A

    A

    A+

    NL

    Netherlands

    A+

    A+

    A

    A

    A+

    FI

    Finland

    A+

    A+

    A

    C

    A+

    SE

    Sweden

    A

    A+

    A

    B

    A

    AU

    Australia

    A

    A+

    B

    A

    C

    ES

    Spain

    A

    A+

    B

    B

    A+

    FR

    France

    A

    A+

    B

    B

    A+

    NO

    Norway

    A

    A+

    B

    B

    A+

    IT

    Italy

    A

    A+

    B

    C

    A+

    DE

    Germany

    A

    A+

    C

    B

    A+

    LI

    Liechtenstein

    A

    A+

    D

    A

    A

    GI

    Gibraltar

    A

    A+

    D

    A

    A+

    LT

    Lithuania

    A

    A+

    D

    A

    A+

    MC

    Monaco

    A

    A+

    D

    A

    A+

    NZ

    New Zealand

    A

    A+

    D

    A

    A+

    LU

    Luxembourg

    A

    A+

    D

    B

    A

    AD

    Andorra

    A

    A+

    D

    B

    A+

    AT

    Austria

    A

    A+

    D

    B

    A+

    CH

    Switzerland

    A

    A+

    D

    B

    A+

    CZ

    Czech Republic

    A

    A+

    D

    B

    A+

    EE

    Estonia

    A

    A+

    D

    B

    A+

    GG

    Guernsey

    A

    A+

    D

    B

    A+

    GR

    Greece

    A

    A+

    D

    B

    A+

    HU

    Hungary

    A

    A+

    D

    B

    A+

    IS

    Iceland

    A

    A+

    D

    B

    A+

    LV

    Latvia

    A

    A+

    D

    B

    A+

    PL

    Poland

    A

    A+

    D

    B

    A+

    SK

    Slovakia

    A

    A+

    D

    B

    A+

    SM

    San Marino

    A

    A+

    D

    B

    A+

    HR

    Croatia

    A

    A+

    D

    C

    A+

    PT

    Portugal

    A

    A+

    D

    C

    A+

    SI

    Slovenia

    A

    A+

    D

    C

    A+

    AR

    Argentina

    A

    B

    A+

    C

    A+

    CL

    Chile

    A

    B

    A+

    C

    A+

    MT

    Malta

    B

    A+

    D

    A

    D

    DK

    Denmark

    B

    A+

    D

    B

    B

    IE

    Ireland

    B

    A+

    D

    C

    A+

    ME

    Montenegro

    B

    A+

    D

    C

    A+

    IM

    Isle of Man

    B

    A+

    D

    D

    A+

    JE

    Jersey

    B

    A+

    D

    D

    A+

    CO

    Colombia

    B

    B

    B

    C

    A

    BR

    Brazil

    B

    B

    B

    C

    A+

    MX

    Mexico

    B

    B

    C

    C

    A

    RO

    Romania

    B

    B

    D

    B

    A+

    BB

    Barbados

    B

    B

    D

    C

    A+

    CR

    Costa Rica

    B

    B

    D

    C

    A+

    ZA

    South Africa

    B

    B

    D

    C

    A+

    UA

    Ukraine

    B

    C

    D

    B

    A+

    CA

    Canada

    A+

    reach out to our sales team

    A+

    HYUNDAI

    Automobile Dealers

    JEEP

    Automobile Dealers

    KIA

    Automobile Dealers

    NISSAN

    Automobile Dealers

    RAM

    Automobile Dealers

    TESLA

    Automobile Dealers

    TOYOTA

    Automotive Equipment Rental and Leasing

    AVIS

    Automotive Parts, Accessories, and Tire Retailers

    ADVANCE AUTO PARTS

    Automotive Parts, Accessories, and Tire Retailers

    NAPA AUTO PARTS

    Automotive Parts, Accessories, and Tire Retailers

    O'REILLY AUTO PARTS

    Building Material and Supplies Dealers

    HOME DEPOT

    Building Material and Supplies Dealers

    LOWE'S

    Building Material and Supplies Dealers

    SHERWIN-WILLIAMS

    Building Material and Supplies Dealers

    TRUE VALUE

    Civic and Social Organizations

    SALVATION ARMY

    Clothing and Clothing Accessories Retailers

    ADIDAS

    Clothing and Clothing Accessories Retailers

    BURBERRY

    Clothing and Clothing Accessories Retailers

    CHANEL

    Clothing and Clothing Accessories Retailers

    DIOR

    Clothing and Clothing Accessories Retailers

    FENDI

    Clothing and Clothing Accessories Retailers

    GAP

    Clothing and Clothing Accessories Retailers

    GUCCI

    Clothing and Clothing Accessories Retailers

    H&M

    Clothing and Clothing Accessories Retailers

    HERMES

    Clothing and Clothing Accessories Retailers

    LOUIS VUITTON

    Clothing and Clothing Accessories Retailers

    OLD NAVY

    Clothing and Clothing Accessories Retailers

    PRADA

    Clothing and Clothing Accessories Retailers

    ROSS DRESS FOR LESS

    Clothing and Clothing Accessories Retailers

    SAINT LAURENT

    Clothing and Clothing Accessories Retailers

    SUNGLASS HUT

    Clothing and Clothing Accessories Retailers

    VERSACE

    Clothing and Clothing Accessories Retailers

    ZARA

    Couriers and Express Delivery Services

    FEDEX

    Couriers and Express Delivery Services

    THE UPS STORE

    Couriers and Express Delivery Services

    UPS

    Department Stores

    MACY'S

    Department Stores

    TJ MAXX

    Department Stores

    WALMART

    Depository Credit Intermediation

    CHASE BANK

    Depository Credit Intermediation

    KEYBANK

    Depository Credit Intermediation

    TRUIST BANK

    Depository Credit Intermediation

    U.S. BANK

    Depository Credit Intermediation

    WELLS FARGO

    Electronics and Appliance Retailers

    BEST BUY

    Electronics and Appliance Retailers

    METRO BY T-MOBILE

    Furniture and Home Furnishings Retailers

    MATTRESS FIRM

    Gasoline Stations

    76

    Gasoline Stations

    BP

    Gasoline Stations

    CHEVRON WITH TECHRON

    Gasoline Stations

    PHILLIPS 66

    Gasoline Stations

    SHELL

    Gasoline Stations

    SPEEDWAY

    Gasoline Stations

    SUNOCO

    Grocery and Convenience Retailers

    7-ELEVEN

    Grocery and Convenience Retailers

    ALBERTSONS

    Grocery and Convenience Retailers

    ALDI

    Grocery and Convenience Retailers

    CASEY'S GENERAL STORE

    Grocery and Convenience Retailers

    CIRCLE K

    Grocery and Convenience Retailers

    COSTCO

    Grocery and Convenience Retailers

    H-E-B

    Grocery and Convenience Retailers

    KROGER

    Grocery and Convenience Retailers

    PUBLIX

    Health and Personal Care Retailers

    GNC

    Health and Personal Care Retailers

    RITE AID

    Health and Personal Care Retailers

    SALLY BEAUTY

    Health and Personal Care Retailers

    ULTA BEAUTY

    Health and Personal Care Retailers

    VISION SOURCE

    Health and Personal Care Retailers

    WALGREENS

    Lessors of Real Estate

    PUBLIC STORAGE

    Management, Scientific, and Technical Consulting Services

    EDWARD JONES

    Office Supplies, Stationery, and Gift Retailers

    HALLMARK

    Office Supplies, Stationery, and Gift Retailers

    PARTY CITY

    Office Supplies, Stationery, and Gift Retailers

    STAPLES

    Offices of Real Estate Agents and Brokers

    CENTURY 21

    Offices of Real Estate Agents and Brokers

    RE/MAX

    Other Amusement and Recreation Industries

    PLANET FITNESS

    Other Financial Investment Activities

    RAYMOND JAMES

    Other Miscellaneous Retailers

    PETCO

    Other Miscellaneous Retailers

    PETSMART

    Outpatient Care Centers

    DAVITA

    Personal Care Services

    GREAT CLIPS

    Personal Care Services

    SUPERCUTS

    Petroleum and Coal Products Manufacturing

    VALERO

    Restaurants and Other Eating Places

    APPLEBEE'S

    Restaurants and Other Eating Places

    ARBY'S

    Restaurants and Other Eating Places

    BASKIN ROBBINS

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    CHICK-FIL-A

    Restaurants and Other Eating Places

    CHIPOTLE

    Restaurants and Other Eating Places

    DAIRY QUEEN

    Restaurants and Other Eating Places

    DOMINO'S

    Restaurants and Other Eating Places

    DUNKIN'

    Restaurants and Other Eating Places

    FIVE GUYS

    Restaurants and Other Eating Places

    HARDEE'S

    Restaurants and Other Eating Places

    IHOP

    Restaurants and Other Eating Places

    JACK IN THE BOX

    Restaurants and Other Eating Places

    JIMMY JOHN'S

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    PANDA EXPRESS

    Restaurants and Other Eating Places

    PANERA BREAD

    Restaurants and Other Eating Places

    PAPA JOHN'S

    Restaurants and Other Eating Places

    PIZZA HUT

    Restaurants and Other Eating Places

    POPEYES

    Restaurants and Other Eating Places

    SONIC DRIVE-IN

    Restaurants and Other Eating Places

    STARBUCKS

    Restaurants and Other Eating Places

    SUBWAY

    Restaurants and Other Eating Places

    TACO BELL

    Restaurants and Other Eating Places

    WAFFLE HOUSE

    Restaurants and Other Eating Places

    WENDY'S

    Specialized Freight Trucking

    U-HAUL

    Sporting Goods, Hobby, and Musical Instrument Retailers

    JD SPORTS

    Sporting Goods, Hobby, and Musical Instrument Retailers

    NIKE

    Traveler Accommodation

    BEST WESTERN

    Traveler Accommodation

    DOUBLETREE BY HILTON

    Traveler Accommodation

    GRAND HYATT

    Traveler Accommodation

    HILTON HOTELS AND RESORTS

    Traveler Accommodation

    HYATT

    Traveler Accommodation

    HYATT REGENCY

    Traveler Accommodation

    MARRIOTT HOTELS

    Traveler Accommodation

    RADISSON

    Traveler Accommodation

    SHERATON

    Traveler Accommodation

    THE RITZ-CARLTON

    Used Merchandise Retailers

    GOODWILL

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    DOLLAR GENERAL

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    DOLLAR TREE

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    KOHL'S

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    SAM'S CLUB

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    TARGET

    Wired and Wireless Telecommunications (except Satellite)

    AT&T

    Wired and Wireless Telecommunications (except Satellite)

    CRICKET WIRELESS

    Accounting, Tax Preparation, Bookkeeping, and Payroll Services

    H&R BLOCK

    Activities Related to Credit Intermediation

    WESTERN UNION

    Automobile Dealers

    CHEVROLET

    Automobile Dealers

    FORD

    Automobile Dealers

    HONDA

    Automobile Dealers

    Spain

    Type of Company
    Brand Name

    Agencies, Brokerages, and Other Insurance Related Activities

    GENERALI

    Automobile Dealers

    CITROEN

    Automobile Dealers

    DACIA

    Automobile Dealers

    HYUNDAI

    Automobile Dealers

    KIA

    Italy

    Type of Company
    Brand Name

    Automobile Dealers

    MERCEDES-BENZ

    Automobile Dealers

    PEUGEOT

    Automobile Dealers

    RENAULT

    Automobile Dealers

    SEAT

    Automobile Dealers

    SKODA

    Automobile Dealers

    TOYOTA

    Automobile Dealers

    VOLKSWAGEN

    Automotive Parts, Accessories, and Tire Retailers

    VULCO

    Automotive Repair and Maintenance

    CONFORT AUTO

    Automotive Repair and Maintenance

    EURO REPAR CAR SERVICE

    Automotive Repair and Maintenance

    EUROMASTER

    Automotive Repair and Maintenance

    FIRST STOP

    Automotive Repair and Maintenance

    GLASSDRIVE

    Automotive Repair and Maintenance

    RALARSA

    Building Material and Supplies Dealers

    BIGMAT

    Building Material and Supplies Dealers

    EURONICS

    Clothing and Clothing Accessories Retailers

    BERSHKA

    Clothing and Clothing Accessories Retailers

    BIJOU BRIGITTE

    Clothing and Clothing Accessories Retailers

    BIMBA Y LOLA

    Clothing and Clothing Accessories Retailers

    BURBERRY

    Clothing and Clothing Accessories Retailers

    CALZEDONIA

    Clothing and Clothing Accessories Retailers

    CHANEL

    Clothing and Clothing Accessories Retailers

    CORTEFIEL

    Clothing and Clothing Accessories Retailers

    DECIMAS

    Clothing and Clothing Accessories Retailers

    DIOR

    Clothing and Clothing Accessories Retailers

    FENDI

    Clothing and Clothing Accessories Retailers

    GUCCI

    Clothing and Clothing Accessories Retailers

    H&M

    Clothing and Clothing Accessories Retailers

    HERMES

    Clothing and Clothing Accessories Retailers

    INSIDE

    Clothing and Clothing Accessories Retailers

    LOUIS VUITTON

    Clothing and Clothing Accessories Retailers

    MANGO

    Clothing and Clothing Accessories Retailers

    MASSIMO DUTTI

    Clothing and Clothing Accessories Retailers

    OYSHO

    Clothing and Clothing Accessories Retailers

    PARFOIS

    Clothing and Clothing Accessories Retailers

    PRADA

    Clothing and Clothing Accessories Retailers

    PULL AND BEAR

    Clothing and Clothing Accessories Retailers

    SAINT LAURENT

    Clothing and Clothing Accessories Retailers

    SPRINGFIELD

    Clothing and Clothing Accessories Retailers

    STRADIVARIUS

    Clothing and Clothing Accessories Retailers

    UNITED COLORS OF BENETTON

    Clothing and Clothing Accessories Retailers

    VERSACE

    Clothing and Clothing Accessories Retailers

    WOMEN'S SECRET

    Clothing and Clothing Accessories Retailers

    ZARA

    Couriers and Express Delivery Services

    CORREOS

    Couriers and Express Delivery Services

    DHL EXPRESS

    Couriers and Express Delivery Services

    MRW

    Couriers and Express Delivery Services

    UPS

    Department Stores

    EL CORTE INGLES

    Depository Credit Intermediation

    ABANCA

    Depository Credit Intermediation

    BANKINTER

    Depository Credit Intermediation

    CAJAMAR

    Depository Credit Intermediation

    CAJASUR

    Depository Credit Intermediation

    EUROCAJA RURAL

    Depository Credit Intermediation

    GLOBALCAJA

    Depository Credit Intermediation

    IBERCAJA BANCO

    Depository Credit Intermediation

    UNICAJA BANK

    Electric Power Generation, Transmission and Distribution

    IBERDROLA

    Electronics and Appliance Retailers

    APP INFORMATICA

    Electronics and Appliance Retailers

    BEEP

    Electronics and Appliance Retailers

    EXPERT

    Electronics and Appliance Retailers

    MILAR

    Electronics and Appliance Retailers

    PHONE HOUSE

    Electronics and Appliance Retailers

    TIEN21

    Employment Services

    ADECCO

    Gasoline Stations

    BP

    Gasoline Stations

    CEPSA

    Gasoline Stations

    GALP

    Gasoline Stations

    REPSOL

    Grocery and Convenience Retailers

    AHORRAMAS

    Grocery and Convenience Retailers

    ALCAMPO

    Grocery and Convenience Retailers

    BONAREA

    Grocery and Convenience Retailers

    CAPRABO

    Grocery and Convenience Retailers

    CARREFOUR

    Grocery and Convenience Retailers

    CARREFOUR EXPRESS

    Grocery and Convenience Retailers

    CONDIS

    Grocery and Convenience Retailers

    CONSUM

    Grocery and Convenience Retailers

    COVIRAN

    Grocery and Convenience Retailers

    DIA

    Grocery and Convenience Retailers

    EROSKI

    Grocery and Convenience Retailers

    FROIZ

    Grocery and Convenience Retailers

    GADIS

    Grocery and Convenience Retailers

    LA SIRENA

    Grocery and Convenience Retailers

    LIDL

    Grocery and Convenience Retailers

    MASYMAS

    Grocery and Convenience Retailers

    MERCADONA

    Grocery and Convenience Retailers

    SPAR

    Grocery and Convenience Retailers

    UDACO

    Health and Personal Care Retailers

    ALAINAFFLELOU

    Health and Personal Care Retailers

    CLAREL

    Health and Personal Care Retailers

    DRUNI

    Health and Personal Care Retailers

    GAES

    Health and Personal Care Retailers

    GENERAL OPTICA

    Jewelry, Luggage, and Leather Goods Retailers

    TOUS

    Offices of Real Estate Agents and Brokers

    RE/MAX

    Offices of Real Estate Agents and Brokers

    TECNOCASA

    Other Motor Vehicle Dealers

    YAMAHA

    Restaurants and Other Eating Places

    100 MONTADITOS

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    DOMINO'S

    Restaurants and Other Eating Places

    FOSTER'S HOLLYWOOD

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    LA TAGLIATELLA

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    PANS & COMPANY

    Restaurants and Other Eating Places

    PIZZA HUT

    Restaurants and Other Eating Places

    RODILLA

    Restaurants and Other Eating Places

    STARBUCKS

    Restaurants and Other Eating Places

    TELEPIZZA

    Restaurants and Other Eating Places

    VIPS

    Shoe Retailers

    MERKAL CALZADOS

    Specialty Food Retailers

    BELROS

    Specialty Food Retailers

    GRANIER

    Sporting Goods, Hobby, and Musical Instrument Retailers

    DECATHLON

    Sporting Goods, Hobby, and Musical Instrument Retailers

    JUGUETTOS

    Sporting Goods, Hobby, and Musical Instrument Retailers

    TOY PLANET

    Travel Arrangement and Reservation Services

    B THE TRAVEL BRAND

    Travel Arrangement and Reservation Services

    HALCON VIAJES

    Travel Arrangement and Reservation Services

    NAUTALIA

    Travel Arrangement and Reservation Services

    VIAJES EL CORTE INGLES

    Travel Arrangement and Reservation Services

    ZAFIRO TOURS

    Traveler Accommodation

    AC HOTELS BY MARRIOTT

    Traveler Accommodation

    CATALONIA

    Traveler Accommodation

    EUROSTARS HOTELS

    Traveler Accommodation

    HILTON

    Traveler Accommodation

    HOLIDAY INN

    Traveler Accommodation

    IBIS

    Traveler Accommodation

    IBIS BUDGET

    Traveler Accommodation

    MELIA HOTELS

    Traveler Accommodation

    NH HOTELS

    Traveler Accommodation

    NOVOTEL

    Wired and Wireless Telecommunications (except Satellite)

    MOVISTAR

    Wired and Wireless Telecommunications (except Satellite)

    ORANGE

    Wired and Wireless Telecommunications (except Satellite)

    VODAFONE

    Wired and Wireless Telecommunications (except Satellite)

    YOIGO

    BMW

    Automobile Dealers

    CITROEN

    Automobile Dealers

    DACIA

    Automobile Dealers

    FIAT

    Automobile Dealers

    FORD

    Automobile Dealers

    HYUNDAI

    Automobile Dealers

    JEEP

    Automobile Dealers

    OPEL

    Automobile Dealers

    PEUGEOT

    Automobile Dealers

    RENAULT

    Automobile Dealers

    SKODA

    Automobile Dealers

    TOYOTA

    Automobile Dealers

    VOLKSWAGEN

    Automotive Equipment Rental and Leasing

    BUDGET

    Automotive Equipment Rental and Leasing

    EUROPCAR

    Automotive Equipment Rental and Leasing

    HERTZ

    Automotive Repair and Maintenance

    EUROMASTER

    Book Retailers and News Dealers

    GIUNTI AL PUNTO

    Book Retailers and News Dealers

    MONDADORI

    Building Material and Supplies Dealers

    BRICO IO

    Building Material and Supplies Dealers

    EURONICS

    Building Material and Supplies Dealers

    KASANOVA

    Clothing and Clothing Accessories Retailers

    BERSHKA

    Clothing and Clothing Accessories Retailers

    BURBERRY

    Clothing and Clothing Accessories Retailers

    CALZEDONIA

    Clothing and Clothing Accessories Retailers

    CHANEL

    Clothing and Clothing Accessories Retailers

    CONBIPEL

    Clothing and Clothing Accessories Retailers

    DIESEL

    Clothing and Clothing Accessories Retailers

    DIOR

    Clothing and Clothing Accessories Retailers

    FENDI

    Clothing and Clothing Accessories Retailers

    GUCCI

    Clothing and Clothing Accessories Retailers

    H&M

    Clothing and Clothing Accessories Retailers

    HERMES

    Clothing and Clothing Accessories Retailers

    LOUIS VUITTON

    Clothing and Clothing Accessories Retailers

    MAX MARA

    Clothing and Clothing Accessories Retailers

    MOTIVI

    Clothing and Clothing Accessories Retailers

    NKD

    Clothing and Clothing Accessories Retailers

    OVS INDUSTRY

    Clothing and Clothing Accessories Retailers

    PRADA

    Clothing and Clothing Accessories Retailers

    SAINT LAURENT

    Clothing and Clothing Accessories Retailers

    TERRANOVA

    Clothing and Clothing Accessories Retailers

    TEZENIS

    Clothing and Clothing Accessories Retailers

    UNITED COLORS OF BENETTON

    Clothing and Clothing Accessories Retailers

    VERSACE

    Clothing and Clothing Accessories Retailers

    YAMAMAY

    Clothing and Clothing Accessories Retailers

    ZARA

    Couriers and Express Delivery Services

    FEDEX

    Couriers and Express Delivery Services

    TNT

    Couriers and Express Delivery Services

    UPS

    Depository Credit Intermediation

    BANCA POPOLARE DI SONDRIO

    Depository Credit Intermediation

    BANCA SELLA

    Depository Credit Intermediation

    BANCO BPM

    Depository Credit Intermediation

    BANCO DI SARDEGNA

    Depository Credit Intermediation

    BPER BANCA

    Depository Credit Intermediation

    CREDITO EMILIANO

    Depository Credit Intermediation

    DEUTSCHE BANK

    Depository Credit Intermediation

    FINECO

    Depository Credit Intermediation

    UNICREDIT

    Depository Credit Intermediation

    VOLKSBANK

    Drinking Places (Alcoholic Beverages)

    CHEF EXPRESS

    Electric Power Generation, Transmission and Distribution

    A2A

    Electric Power Generation, Transmission and Distribution

    ENEL ENERGIA

    Electronics and Appliance Retailers

    EXPERT

    Electronics and Appliance Retailers

    GAMESTOP

    Electronics and Appliance Retailers

    TRONY

    Electronics and Appliance Retailers

    UNIEURO

    Employment Services

    ADECCO

    Gasoline Stations

    AS24

    Gasoline Stations

    ENI

    Gasoline Stations

    ESSO

    Gasoline Stations

    GRUPPO API

    Gasoline Stations

    Q8 EASY

    Gasoline Stations

    TAMOIL

    Grocery and Convenience Retailers

    A&O

    Grocery and Convenience Retailers

    ALDI

    Grocery and Convenience Retailers

    CARREFOUR

    Grocery and Convenience Retailers

    CARREFOUR EXPRESS

    Grocery and Convenience Retailers

    CONAD

    Grocery and Convenience Retailers

    COOP CENTRO ITALIA

    Grocery and Convenience Retailers

    CRAI

    Grocery and Convenience Retailers

    DESPAR

    Grocery and Convenience Retailers

    DOK

    Grocery and Convenience Retailers

    ESSELUNGA

    Grocery and Convenience Retailers

    FAMILA

    Grocery and Convenience Retailers

    IN'S MERCATO

    Grocery and Convenience Retailers

    LIDL

    Grocery and Convenience Retailers

    MD DISCOUNT

    Grocery and Convenience Retailers

    NATURASI

    Grocery and Convenience Retailers

    PAM PANORAMA

    Grocery and Convenience Retailers

    SIGMA

    Grocery and Convenience Retailers

    TIGRE

    Grocery and Convenience Retailers

    TODIS

    Grocery and Convenience Retailers

    U2 SUPERMERCATO

    Health and Personal Care Retailers

    AMPLIFON

    Health and Personal Care Retailers

    BOTTEGA VERDE

    Health and Personal Care Retailers

    DOUGLAS

    Health and Personal Care Retailers

    KIKO MILANO

    Health and Personal Care Retailers

    TIGOTA

    Jewelry, Luggage, and Leather Goods Retailers

    STROILI ORO

    Office Supplies, Stationery, and Gift Retailers

    PRINK

    Offices of Real Estate Agents and Brokers

    RE/MAX

    Offices of Real Estate Agents and Brokers

    TECNOCASA

    Other Miscellaneous Retailers

    ARCAPLANET

    Other Motor Vehicle Dealers

    YAMAHA

    Personal Care Services

    JEAN LOUIS DAVID

    Postal Service

    POSTE ITALIANE

    Restaurants and Other Eating Places

    ALICE PIZZA

    Restaurants and Other Eating Places

    AUTOGRILL

    Restaurants and Other Eating Places

    BURGER KING

    Restaurants and Other Eating Places

    KFC

    Restaurants and Other Eating Places

    LA PIADINERIA

    Restaurants and Other Eating Places

    MCCAFE

    Restaurants and Other Eating Places

    MCDONALD'S

    Restaurants and Other Eating Places

    OBICA MOZZARELLA BAR

    Restaurants and Other Eating Places

    PIZZERIA SPONTINI

    Restaurants and Other Eating Places

    ROSSOPOMODORO

    Shoe Retailers

    FOOT LOCKER

    Shoe Retailers

    GEOX

    Special Food Services

    CIGIERRE

    Special Food Services

    COMPASS

    Specialty Food Retailers

    PRINCI

    Sporting Goods, Hobby, and Musical Instrument Retailers

    DECATHLON

    Traveler Accommodation

    B&B HOTEL

    Traveler Accommodation

    BEST WESTERN

    Traveler Accommodation

    HILTON HOTELS AND RESORTS

    Traveler Accommodation

    IBIS STYLES

    Traveler Accommodation

    MERCURE

    Traveler Accommodation

    NH HOTELS

    Traveler Accommodation

    NOVOTEL

    Traveler Accommodation

    SHERATON

    Traveler Accommodation

    STARHOTELS

    Traveler Accommodation

    UNA HOTELS

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    DPIU

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    EUROSPIN

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    PENNY

    Warehouse Clubs, Supercenters, and Other General Merchandise Retailers

    PRENATAL

    Wired and Wireless Telecommunications (except Satellite)

    VODAFONE

    Activities Related to Credit Intermediation

    FINDOMESTIC BANCA

    Agencies, Brokerages, and Other Insurance Related Activities

    ALLIANZ

    Agencies, Brokerages, and Other Insurance Related Activities

    AXA

    Agencies, Brokerages, and Other Insurance Related Activities

    GENERALI

    Automobile Dealers

    AUDI

    Automobile Dealers

    Interest Segments Taxonomy

    Below, you'll find the wording for each of our existing interest segments.

    Parent Category
    Interest Segment
    Interest Segment Description

    Automotive

    Automotive Shoppers

    Postal codes whose residents visit car dealerships, motorcycle dealers, auto repair shops, wheel stores, car repair shops, etc

    Car Renters

    Postal codes whose residents visit car rental services and companies

    Electric Vehicle Owners

    Postal codes whose residents visit electric vehicle charging stations

    Gas Station Visitors

    Postal codes whose residents visit petrol pumps, gas stations, alternative fuel stations, etc

    Motorcycle Owners

    Postal codes whose residents visit motor vehicle dealers, repair shops, insurance agencies, etc

    Community

    Community And Social Participants

    Postal codes whose residents visit volunteer organizations, community centers, charity, etc

    Educational Institution Visitors

    Postal codes whose residents visit schools, colleges, kindergartens, etc

    Nature And Adventure Enthusiasts

    Postal codes whose residents visit parks, beaches, lakes, cycling parks, wildlife parks, etc

    Fashion and Retail

    Books And Literature Enthusiasts

    Postal codes whose residents visit book stores, magazine stores, newsstands, etc

    Children Clothing Shoppers

    Postal codes whose residents visit children clothing stores and related locations

    Department Store Shoppers

    Postal codes whose residents frequently visit department stores

    Fashion Enthusiasts

    Postal codes whose residents visit couture stores, bag stores, designer clothing shops, etc

    Footwear Shoppers

    Postal codes whose residents visit shoe and boot stores

    Formal Wear Shoppers

    Postal codes whose residents visit bridal shops, tuxedo shops, kimono stores, etc

    Jewelry Shoppers

    Postal codes whose residents visit jewelry shops, jewelry designers, jewelers, etc

    Leather Goods Aficionados

    Postal codes whose residents visit leather goods stores, repair services, wholesalers, etc

    Regular Clothing Shoppers

    Postal codes whose residents visit clothing stores, jeans shops, swimwear stores, etc

    Second Hand Buyers

    Postal codes whose residents visit second hand stores, antique stores, flea markets, etc

    Sunglasses Shoppers

    Postal codes whose residents visit sunglasses shops and stores

    Tech And Electronics Shoppers

    Postal codes whose residents visit cell phone stores, electronics stores, home audio stores, etc

    Watch Aficionados

    Postal codes whose residents visit watch stores, repair services, manufacturers, etc

    Food and Beverage

    Alcoholic Beverage Shoppers

    Postal codes whose residents visit wine stores, liquor stores, beer stores, etc

    Bagel Lovers

    Postal codes whose residents visit bagel shops

    Baked Goods And Confectionery Shoppers

    Postal codes whose residents visit bakeries, confectionaries, cake shops, etc

    Beverage Place Visitors

    Postal codes whose residents visit coffee shops, juice shops, tea houses, etc

    Bubble Tea Enthusiasts

    Postal codes whose residents visit bubble tea stores

    Chinese Food Lovers

    Postal codes whose residents visit Chinese restaurants, bakeries, tea houses, etc

    Chocolate Connoisseurs

    Postal codes whose residents visit chocolate shops, cafes, factories, etc

    Coffee Aficionados

    Postal codes whose residents frequently visit eateries serving coffees and related items

    Fast Food And Takeaway Shoppers

    Postal codes whose residents visit takeout restaurants, pizza deliveries, sushi takeaways, etc

    Grocery Shoppers

    Postal codes whose residents visit supermarkets, hypermarkets, convenience stores, etc

    Indian Food Lovers

    Postal codes whose residents visit Indian restaurants, takeaways, sweet shops, etc

    Italian Food Lovers

    Postal codes whose residents visit Italian restaurants, pizza shops, pasta shops, etc

    Japanese Food Lovers

    Postal codes whose residents visit Japanese restaurants, steakhouses, sushi restaurants, etc

    Meat and Charcuterie Shoppers

    Postal codes whose residents visit butcher shops, meat product stores, poultry stores, etc

    Mexican Food Lovers

    Postal codes whose residents visit Mexican restaurants, takeaways, etc

    Pizza Lovers

    Postal codes whose residents visit pizza shops, takeaways, etc

    Restaurant Goers

    Postal codes whose residents visit restaurants, food courts, steak houses, etc

    Seafood Lovers

    Postal codes whose residents visit seafood markets, restaurants, stores, etc

    Snack Bar Goers

    Postal codes whose residents visit snack bars, ice cream shops, pretzel stores, etc

    Specialty Food Shoppers

    Postal codes whose residents visit organic food stores, baking supply stores, produce markets, etc

    Home and Decor

    Building Material And Home Improvement Shoppers

    Postal codes whose residents visit building material stores, hardware stores, lumber stores, etc

    Flooring Solutions Seekers

    Postal codes whose residents visit flooring stores, contractors, installation services, etc

    Flower Shop Visitors

    Postal codes whose residents visit florists, flower markets, flower designers, etc

    Furniture And Home Furnishing Shoppers

    Postal codes whose residents visit furniture stores, bedding stores, carpet stores, etc

    Gift And Handicraft Shoppers

    Postal codes whose residents visit gift shops, souvenir shops, novelty stores, etc

    Interior Decoration Seekers

    Postal codes whose residents visit interior decorators, designers, fitting contractors, etc

    Lawn Care Service Seekers

    Postal codes whose residents visit lawn mower stores, equipment rental services, etc

    Pest Control Service Seekers

    Postal codes whose residents visit pest control service providers and related locations

    Pet Owners

    Postal codes whose residents visit dog parks, pet cafes, veterinary care, etc

    Roofing Service Seekers

    Postal codes whose residents visit roofing contractors, supply stores, etc

    Stationery Shoppers

    Postal codes whose residents visit stationery stores, office supply stores, scrapbooking stores, etc

    Textile Shoppers

    Postal codes whose residents visit fabric stores, textile merchants, embroidery shops, etc

    Personal Care

    Beauty and Fragrance Shoppers

    Postal codes whose residents visit cosmetics stores, perfume stores, beauty product suppliers, etc

    Hair Removal Service Seekers

    Postal codes whose residents visit service shops for waxing, laser hair removal, etc

    Health And Wellness Shoppers

    Postal codes whose residents visit sports nutrition stores, pharmacies, herb shops, etc

    Nail Art Aficionados

    Postal codes whose residents visit nail salons and related services

    Self Care Service Shoppers

    Postal codes whose residents visit beauty salons, hair spas, tattoo artists, etc

    Smoke And Vape Shoppers

    Postal codes whose residents visit tobacco shops, vaporizer stores, hookah shops, etc

    Spa Treatment Seekers

    Postal codes whose residents visit day spas, fish spas, spa health clubs, etc

    Sports And Fitness Enthusiasts

    Postal codes whose residents visit sports clubs, sports complexes, sports stores, etc

    Tattoo Enthusiasts

    Postal codes whose residents visit tattoo shops, artists, removal services, etc

    Services

    Currency Exchange Seekers

    Postal codes whose residents visit currency exchange shops

    Day Care Service Seekers

    Postal codes whose residents visit child or adult day care centers

    Drycleaning And Laundry Services Users

    Postal codes whose residents visit dry cleaners, laundromats, laundry services, etc

    Electronics Repair Service Seekers

    Postal codes whose residents visit electric repair shops, computer service, mobile phone repair shops, etc

    Employment Seekers

    Post codes whose resident frequently seek recruiter related services

    Event Planning Service Seekers

    Postal codes whose residents visit event management companies, planners, etc

    Financial Services Seekers

    Postal codes whose residents frequently seek financial services

    Insurance Service Seekers

    Postal codes whose residents visit insurance agencies, brokers, attorneys, etc

    Investment Advice Seekers

    Postal codes whose residents visit locations related to investment service and related activities

    Laundry Service Seekers

    Postal codes whose residents visit laundromats and related locations

    Legal Service Seekers

    Postal codes whose residents visit law firms, lawyers, attorneys, etc

    Money Transfer Service Seekers

    Postal codes whose residents visit money transfer service shops and related locations

    Phone Repair & Accessories Seekers

    Postal codes whose residents visit mobile phone repair shops and accessories stores

    Real Estate Consultancy Seekers

    Postal codes whose residents visit real estate agencies, consultants, attorneys, etc

    Tax Consultancy Seekers

    Postal codes whose residents visit tax consultants

    Sports and Fitness

    Badminton Enthusiasts

    Postal codes whose residents visit badminton courts and clubs

    Basketball Enthusiasts

    Postal codes whose residents visit basketball courts and clubs

    Board Game Enthusiasts

    Postal codes whose residents visit board game clubs, chess clubs, etc

    Boxing Enthusiasts

    Postal codes whose residents visit boxing clubs, gyms, kickboxing schools and Muay Thai gyms

    Cricket Enthusiasts

    Postal codes whose residents visit cricket fields, clubs, shops, etc

    Fencing Enthusiasts

    Postal codes whose residents visit fencing salons and schools

    Fishing Enthusiasts

    Postal codes whose residents visit fishing stores, areas and clubs

    Football Enthusiasts

    Postal codes whose resident practice Football or participate in Football-related activities

    Golf Enthusiasts

    Postal codes whose residents visit golf clubs, courses, shops, etc

    Gym Goers

    Postal codes whose residents visit gyms and fitness centers

    Gymnastics Enthusiasts

    Postal codes whose residents visit gymnastics centers, academies and clubs

    Hiking Enthusiasts

    Postal codes whose residents visit hiking areas and clubs

    Hockey Enthusiasts

    Postal codes whose residents visit hockey fields, clubs, supply stores, etc

    Horse Riding Enthusiasts

    Postal codes whose residents visit horse riding fields, equestrian clubs and stores

    Kickboxing Enthusiasts

    Postal codes whose residents visit kickboxing schools

    Martial Arts Enthusiasts

    Postal codes whose residents visit martial arts schools, clubs and supply stores

    Muay Thai Enthusiasts

    Postal codes whose residents visit Muay Thai boxing gyms

    Padel Enthusiasts

    Postal codes whose residents visit padel courts and clubs

    Pilates Enthusiasts

    Postal codes whose residents visit Pilates studios

    Rock Climbing Enthusiasts

    Postal codes whose residents visit rock climbing clubs and instructors

    Roller Skating Enthusiasts

    Postal codes whose residents visit roller skating rinks and clubs

    Squash Enthusiasts

    Postal codes whose residents visit squash courts and clubs

    Surfing Enthusiasts

    Postal codes whose residents visit surfing schools and shops

    Swimming Enthusiasts

    Postal codes whose residents visit swimming pools, clubs, schools, etc

    Table Tennis Enthusiasts

    Postal codes whose residents visit table tennis clubs and supply stores

    Tennis Enthusiasts

    Postal codes whose residents visit tennis courts, clubs, and stores

    Volleyball Enthusiasts

    Postal codes whose residents visit volleyball and beach volleyball courts and clubs

    Yoga Enthusiasts

    Postal codes whose residents visit yoga studios and retreat centers

    Travel and Entertainment

    Air Travelers

    Postal codes whose residents visit airports, passport offices, visa consultants, etc

    Amusement Park Goers

    Postal codes whose residents visit water parks, parkour spots, ice skating rinks, amusement parks, holiday parks, etc

    Arts And Performance Students

    Postal codes whose residents visit music schools, dance schools, photography schools, etc

    Bus Travellers

    Postal codes whose resident frequently travel by bus and use train-related services

    Casino and Gambling Hobbyists

    Postal codes whose residents visit casinos, betting shops, gambling houses, etc

    Cultural Sites And Art Event Goers

    Postal codes whose residents visit art galleries, museums, cultural landmarks, castles, etc

    Entertainment Professionals

    Postal codes whose residents visit modeling agencies, event management companies, event venues, etc

    Movie Goers

    Postal codes whose residents visit movie theaters, outdoor movie theaters, drive-in movie theaters, etc

    Movie Renters

    Postal codes whose residents visit movie rental stores or kiosks

    Museum Visitors

    Postal codes whose residents visit museums such as art, history, science, etc

    Music Enthusiasts

    Postal codes whose residents visit live music venues, musical clubs, music stores, etc

    Musicians

    Postal codes whose residents visit guitar stores, violin shops, piano stores, etc

    Nightlife And Club Attendees

    Postal codes whose residents visit bars, pubs, nightclubs, karaoke bars, adult entertainment clubs, irish pubs, etc

    Performing Arts Spectators

    Postal codes whose residents visit orchestras, performing arts theatres, choirs, etc

    Photography Students

    Postal codes whose residents visit photography schools and related institutions

    Train Travelers

    Postal codes whose residents visit train stations, train ticket offices, train ticket agencies, etc

    Travel Accommodation Lodgers

    Postal codes whose residents visit guest houses, hotels, inns, resorts, holiday apartments, motels, etc

    Travel Consultant Seekers

    Postal codes whose residents visit travel agencies, train/airplane ticket agencies, etc

    Video Gamers

    Postal codes whose residents visit video arcades, video game stores, game stores, etc